Tag: false claims about Oprah Winfrey

  • UPDATE: ‘JustBeenPaid’ Promos Trading On Name, Likeness Of Oprah Winfrey; ‘Click On The Oprah Banner Below,’ Ad Instructs

    Screen shot: Pitchmen now are trading on the name of Oprah Winfrey to hawk JustBeenPaid. The name and likeness of Warren Buffett also have been used in JustBeenPaid pitches, and Ponzi forum chatter also includes the name of Charlie Sheen.

    UPDATE: In addition to trading on the name of Warren Buffett, the JustBeenPaid “program” is trading on the name of entertainment icon and business titan Oprah Winfrey.

    Actor Charlie Sheen’s name also has been referenced in Ponzi forum chatter about JustBeenPaid, an “opportunity” whose braintrust once recruited members for Florida-based AdSurfDaily. ASD, according to the U.S. Secret Service, was operating a $110 million Ponzi scheme.

    YouTube recently has been deleting JustBeenPaid promos.

    JustBeenPaid became a darling of the Ponzi scheme boards earlier this year. The Winfrey development occurs against the backdrop on a September incident in which Club Asteria — another Ponzi board darling — published a likeness of actor Will Smith in a promo.

    Club Asteria later removed the image, which featured Smith’s likeness over a “JOIN NOW” button. It is common for schemes to plant the seed that a famous person or entity endorses a “program” — even when no such endorsement exists.

    Winfrey’s name and likeness repeatedly have been used by scammers to sanitize their fraud schemes, leading to litigation filed by Winfrey herself, the Federal Trade Commission and the attorney general of Illinois.

    “Click on the Oprah banner below,” a prompt for a current JustBeenPaid promo urges. A likeness of Winfrey appears below the prompt, which creates the appearance that she has endorsed the “program.”

    “The Profit Program for the Most Special Moneymakers!” the promo exclaims.

    When the image is clicked, a page for a JustBeenPaid affiliate loads.

    An appeal for visitors to join “OneX” appears on the same page that abuses Winfrey’s name and likeness. OneX and Club Asteria, which trades on the name of the World Bank, were among the “programs” pitched on the Ponzi boards by “manolo” earlier this year.

    In April, “manolo” used the name of JPMorgan Chase when pitching a “program” known as ThatFreeThing.

    In 2010, the DataNetworkAffiliates “program” linked to Phil Piccolo traded on the name of and likeness of Winfrey. Piccolo has been called the “one-man Internet crime wave.”

  • BULLETIN: FTC Charges Central Coast Nutraceuticals In Acai-Berry Fraud Case That Alleges Overbilling And ‘Fake Endorsements’ From Oprah, Rachel Ray

    This website was part of a $30 million acai-berry scam that offered purported "free trials," overbilled customers repeatedly and fraudulently traded on the names of Oprah Winfrey, Rachel Ray and other celebrities and well-known brands, the FTC alleged.

    UPDATED 4:56 P.M. EDT (U.S.A.) Calling the operations of Arizona-based Central Coast Nutraceuticals Inc. (CCN) and affiliated companies a “$30 million” scam in 2009 alone, the Federal Trade Commission has obtained a court-ordered asset freeze in an acai-berry fraud case.

    Charged along with CCN were Graham D. Gibson, Michael A. McKenzy and four companies that shared the same Phoenix street address : iLife Health and Wellness LLC; Simply Naturals LLC; Health and Beauty Solutions LLC; and Fit for Life LLC.

    The FTC’s case file includes statements from Oprah Winfrey’s Harpo Inc. and author and TV personality Rachel Ray that they never endorsed acai-berry products as the alleged scammers claimed and that their intellectual property was being abused.

    The FTC’s action may send shockwaves across Internet Marketing slime pits, which routinely trade on celebrity names to sanitize “business opportunities” that imply famous people and entities endorse offers that appear online.

    At the same time, the FTC action may have a chilling effect on online hucksters who make misleading or unproven claims that their products cure anything from cancer to obesity.

    A big part of the scheme centered on bogus “free trial” offers and corrupt billing practices in which “numerous unauthorized charges” were made to customers’ credit-cards and debit cards, the FTC alleged.

    Another part of the scheme centered on false claims that using a product known as AcaiPure “could lead to rapid and substantial weight loss,” the FTC charged.

    “Too many ‘free’ offers come with strings attached,” said David Vladeck, director of the FTC’s Bureau of Consumer Protection. “In this case, the defendants promised buyers a ‘risk free’ trial and then illegally billed their credit cards again and again — and again.”

    Vladeck said the FTC estimated “that about a million people have fallen victim to this scam,” with the scheme spreading in part owing to the fraudsters’ use of “fake endorsements” from Winfrey and Ray.

    “Ms. Oprah Winfrey has never endorsed or approved AcaiPure,” said Douglas J. Pattison, chief executive officer of Harpo Inc.

    In fact, Pattison said in court filings, Winfrey “has never endorsed any acai berry supplement or acai berry related product by name” and “has never approved or agreed to have her image or name used in conjunction with the sale and marketing of any acai berry related product.”

    Winfrey sued more than 40 companies for trademark infringement last year, amid claims scammers were using her image and brand to fleece the public.

    For her part, Ray said in court filings that she, too, had been victimized by Internet Marketers who used her image and brand to pull off fraud schemes.

    “I did not approve or agree to the use of my name or my image on this website. . . . I have never used, endorsed or approved AcaiPure. I am not associated with nor do I endorse or approve any acai berry product, company or online solicitation of such products, including AcaiPure,” Ray said.

    In another move that may cause great unease in the part of the Internet Marketing landscape that entitles itself to divine testimonials and plant the seed that famous people endorse their fraudulent offers, the FTC included photos of the websites and shared a video that allegedly made fraudulent claims.

    Visit the FTC website to view the video.