
A Florida grocery company with an MLM arm is back in the news — but a press release that describes MPB Today as a corporation may not be accurate.
The press release dated yesterday is titled “MPBtoday Inc. Announces New Openings in Pensacola, Florida.” The release does not describe the purported “new openings,” and records in the state of Florida suggest that MPB Today is not a registered corporation entitled to use the “Inc.” designation.
Rather, MPB Today — without the “Inc.” designation — appears to be operating as a fictitious arm of a vitamin and supplements company known as Le330 Inc., according to Florida records. Although MPB Today appears at one time to have used the “Inc.” designation, records suggest it did so inappropriately.
MPB Today is tied to a Pensacola-based grocery company known as Southeastern Delivery. In 2010, check-waving videos and websites for MPB Today appeared in scores of places. Some of the promos showed checks with the MPB Today “Inc.” designation. Others showed the name “Mpb Today” with no “Inc.” designation. Still others showed the name of Southeastern Delivery LLC.
The press release issued yesterday appears to be an affiliate promo that has been carried by multiple news and information outlets. In addition to using the “Inc.” designation in a bold headline, the release uses this information deck:
“Brand new company has opened in Pensacola, Florida, offering affiliates and consumers the opportunity to earn unlimited income and eliminate your grocery and gas bill.”
Here is the opening paragraph of the news release:
“MPBtoday Inc., a new company out of Florida that has several grocery warehouses in Florida, is now spreading into Alabama and soon nationwide and up into Canada.”
The release also uses the names of Walmart and Sam’s Club:
“MPBtoday offers affiliates a chance to earn a very good income,” according to the release. “Plus, every time people sign up, affiliates get paid, and every time six people sign up through their organization, they will receive a $200 gift card where affiliates go to Wal-mart & SamsClub to get groceries & gas.”
On Sept. 24, 2010 — nearly a year ago — Le330 Inc. canceled the fictitious name of MPB Today Inc., according to Florida records.
Why is is being used in press releases a year later was not immediately clear.
Among other places, the press release appeared on SFGate, the home of the San Francisco Chronicle. It also appeared on Yahoo News.
In 2010, bizarre promotions for MPB Today appeared online, including one in which President Obama and Secretary of State Hilary Clinton were depicted as Nazis. Clinton was further depicted as a bawling drunk who knocked out First Lady Michelle Obama in the Oval Office.
Michelle Obama was depicted as experiencing an embarrassing gas attack in the Oval Office after having sampled beans at a Sam’s Club Store. Some MPB affiliates claimed the company was affiliated with Walmart and had been endorsed by the U.S. government.
Some promoters tried to drive business to their downlines by claiming MPB Today had liars in its midst and that it was important to sign up under a nonlying member. The purported opportunity also was promoted on the Ponzi boards and targeted at Food Stamp recipients, Ponzi scheme victims, foreclosure subjects, senior citizens and college students.
Impoverished MPB Today prospects should sell $200 worth of Food Stamps to a “friend, family member or whoever” to raise cash to join MPB Today, according to an affiliate’s news release last year.
