Tag: BBB

  • FIRST, TRUMP, OPRAH, APPLE: Now, PP Blog’s ‘Breaking News’ Graphic Used In Video Pitch For Data Network Affiliates’ MLM Program

    A rep for Data Network Affiliates, an MLM program, copied the PP Blog's "Breaking News" graphic and used it in a video pitch that claimed DNA offered "Branded" iPhones from Apple. Reps for the company also have claimed Oprah Winfrey and Donald Trump endorse the firm. It is common for some MLM purveyors to claim or imply business ties where none exisit as a means of disarming potential critics and of creating legitimacy by leeching off the brand names of well-known people and entities.

    A sales rep for Data Network Affiliates (DNA) used the “Breaking News” graphic from the PP Blog to supplement a sales pitch for a nonexistent cell-phone plan that  touted “unlimited” talk-and-text service for $10 a month, plus a free phone.

    The unauthorized use of the Blog’s intellectual property in a sales pitch raises troubling, new questions about the company and its purported army of multilevel-marketing (MLM) affiliates. DNA recently has claimed that churches have the “MORAL OBLIGATION” to pitch its products.

    DNA affiliates previously have implied that Donald Trump and Oprah Winfrey endorse the company. Their images appeared for 10 consecutive minutes in a YouTube video for DNA, and affiliates also have implied the company had a special “branding” deal with Steve Jobs-led Apple.

    DNA, which previously used a free Gmail address to conduct customer service, has removed the address from its website. It has been replaced by a prompt that reads in part, “All other question (sic) or issues must be submitted to Data Network Affiliates through our Customer Support area in your DNA Back office available via the Support Tab on the Main Menu in all Affiliate Back Offices.”

    There is no effective way for nonaffiliates to contact the company. Earlier this year DNA affiliates repeatedly spammed the PP Blog.

    In an undated video that promotes DNA, the Blog’s “Breaking News” graphic was used to introduce a pitch for DNA’s purported “See Through IPhone.”

    “It’s (sic) very own Branded Iphones,” the pitch crowed.

    Create your own video slideshow at animoto.com.

    Even as the PP Blog’s “Breaking News” logo is being misused in a video slideshow for DNA, the company is instructing members to “make believe” its March launch never occurred. The firm reinstalled a launch countdown timer on its website, saying it will launch July 26. DNA actually launched March 1 after missing two February launch dates. The firm asked existing members in March to reimagine the launch as a “beta test,” even though it was advertised for weeks as a full launch.

    Dean Blechman, DNA’s original chief executive officer, resigned Feb. 24. The company withheld the news of his resignation for nearly a week, and Blechman later complained about the company’s “bizarre” conduct.

    Because DNA now is advertising a July 26 launch date, incoming members may not know the company actually launched in March — after Blechman’s resignation and after he described the firm’s behavior as puzzling.

    It is not believed that DNA has any affiliation with Trump, Winfrey or Apple. It is clear, however, that a DNA pitchman in a February conference call planted the seed that the company was well-connected.

    “This is the guy,” the pitchman said of the former DNA chief.  “He rolls with the Donald Trumps; he rolls with the big boys. I mean, you know, he has [inaudible] certain people on speed dial that’s incredible.”

    Blechman resigned within two days of the pitchman’s conference-call claim.

    On March 4, in an interview with the PP Blog, Blechman complained about DNA “bull” from a “backdoor guy.”

    He also complained that the company misspelled his name after finally announcing his departure six days after he left and then mangled the facts surrounding his departure.

    Weeks after Blechman resigned, the company suddenly announced in early April that it was in the cell-phone business, declaring “GAME OVER — WE WIN” despite the fact it had no experience in the industry. DNA started out as a company that collected license-plate information for entry in a database that purportedly could help the AMBER Alert program rescue abducted children.

    DNA declared itself the world’s low-cost leader in cell phones, advertising a “free” phone with “unlimited” talk and text for $10 a month. By April’s close, the company announced that it had not even studied cell-phone pricing before releasing its plan, withdrawing the offer and blaming its inability to deliver on a vendor it apparently had not vetted.

    Meanwhile, the firm has done other odd things. An upgrade plan it initially named the Business Benefit Package — using the acronym BBP — later was dubbed the BBB. BBB is the acronym used by the Better Business Bureau.

    “6 OF THE 10 WILL BUY THE B.B.B. AND GET 1 OTHER TO BUY THE B.B.B. WITHIN 24 HOURS,” DNA declared last month.

    Since that time, DNA has repeatedly called the BBP package the BBB package.

  • UPDATE: June Ends With No Cell-Phone Plan From Data Network Affiliates; Company’s ‘Nature Of Business’ Under Review By BBB

    June closed with no cell-phone package from Data Network Affiliates (DNA), despite claims on YouTube that the firm offers “unlimited” talk and text with a free phone for $10 a month.

    Separately, the Better Business Bureau of Southeast Florida and the Caribbean now says it is looking into the “nature” of DNA’s business and assigned the firm an opening grade of “C-” on its 14-step ratings scale. In recent weeks, DNA, whose website is registered behind a proxy in the Cayman Islands, has listed a street address in Boca Raton, Fla.

    It is not unusual for the BBB to give a company an acceptable rating while it is gathering information and then adjust the rating based on the information it collects. Narc That Car (Crowd Sourcing International) once had a “B-” rating from the BBB. Narc/CSI’s rating eventually was lowered to “F,” but could have remained stable at “B-” or even improved had the organization been satisfied by the explanations it received from the Dallas-based company.

    The information the BBB now has on DNA can aptly be described as threadbare. No complaints have been filed against the firm, according to the BBB. The BBB’s listing for DNA first appeared in late June.

    Like Narc/CSI, DNA purports to be in the business of paying members to record the license-plate numbers of automobiles for entry in a database. The BBB has raised pyramid concerns about the business model Narc/CSI employs.

    DNA originally positioned itself as the “free” alternative to Narc/CSI, which charges “consultants” an up-front fee of $100 to qualify to become data-gatherers and earn the right to recruit other “consultants” and receive commissions based on their recruiting prowess. Like Narc/CSI, DNA said its database product would be helpful to law enforcement and also could be used as a tool to locate abducted children.

    Although positioning itself as “free” and signing up members by the tens of thousands, DNA later pitched a $127 upgrade that purportedly would make it easier for members to enter plate data. The company described its “free” data-entry module as a clunker in an email to members. The company later pitched members on a purported “magnetic” healthcare product and also said it offered “juice.”

    DNA has been associated with a series of communications that even its former chief executive officer described as bizarre. The former CEO, Dean Blechman, resigned Feb. 24 while the company was in prelaunch. Blechman said the firm delayed his resignation announcement for nearly a week, and then butchered the announcement when it finally was issued in early March.

    By April, DNA said it had entered the cell-phone business, declaring “GAME OVER — WE WIN” despite the fact it appears to have had no experience in the cell-phone industry. The company announced it would offer unlimited talk and text with a free phone for $10 a month, but then withdrew the announcement three weeks later, saying it had not studied cell-phone pricing prior to advertising its purported $10 plan.

    The $10 plan was advertised by DNA pitchmen on both Craigslist and YouTube. Some videos on YouTube implied that DNA was offering a branded I-Phone from Apple for $10 a month. Apple did not respond to requests for comment on DNA’s purported branding program.

    DNA, which has used a free Gmail address to conduct customer service, has published an image of an I-Phone for weeks. DNA’s website advertised “Full Operations” for cell phones beginning in “June 2010.” A link on that page leads to a page that incongruously says, “DNA Cellular Begins Full Service May 2010.”

    Visit the BBB’s early listing on DNA.

  • EDITORIAL: Grab Your Umbrella And Air Freshener: Data Network Affiliates’ Vomit Spigot Wide Open And Raining Down On World Of MLM

    EDITOR’S NOTE: Readers with queasy tummies are duly cautioned that this post is on the subject of MLM vomit. No, the troops aren’t packaging and selling regurgitated stomach juice and chunky bits that pay commissions 10 levels deep — at least not yet. This post discusses MLM advertising vomit as practiced by Data Network Affiliates, which has declared that a mysterious practitioner known as “Mr P” is promoting the “D.N.A. 1000 Team.” Mr. P is said to be a “19 Time Million Dollar Earner” who “Holds Every MLM World Recruiting Record.”

    Here, now, our take on the vomitous pitch . . .

    Incoming! If you are a member of Data Network Affiliates (DNA), you have a duty to grab your umbrellas, air freshener and garden hose and warn your downline to do the same. It has become clear that the company has turned its vomit spigot wide open.

    Yesterday’s vomit attack followed on the heels of a vomitous flurry late last month that prompted members to imagine themselves racking up 10,000 miles while recording license-plate data for the company.

    “Imagine driving 10,000 miles for your DNA Business = up to a $5,000 Tax Deduction,” DNA prompted members in May.

    If you are a member of DNA — and if you are a multilevel-marketing (MLM) aficionado or one of the industry’s so-called servant-leaders — you have a duty to warn all potential prospects to be prepared for sustained email vomit attacks. Advise them that, if they intend to open the emails, to make sure the laptop on their home-office network works outdoors.

    Under no circumstances should DNA emails be opened indoors. The vomit they project can damage your carpeting, furniture, curtains and fixtures, all while stinking up the inside of your home, perhaps forever. Remember: A stink-removal crew is expensive, and there’s no guarantee the stench will fully dissipate. You could awaken in the middle of the night six years from now, take a sniff and again reach the horrifying conclusion that, yep, its still there.

    Important: Open DNA’s emails only outdoors. The initial burst of pressure from the vomit will be sufficient to pump it on an arc away from your laptop, and your laptop’s built-in vomit seal will protect it from damage. The seal will close instantly when it senses a temperature drop in the the hot-air belch that accompanies the vomit, thus protecting your computer from drips and embarrassing streaks from run-off.

    Open the emails quickly and step back. Be prepared: It may take up to three minutes for the vomit to stop gushing. Have the umbrella at the ready in case you were unable to step back quickly enough and got caught in the vomit storm.

    After the storm subsides, use the garden hose to clear the umbrella of both liquid and chunky vomit. Apply the air freshener liberally to the umbrella. Let it dry. Repeat the process as necessary or buy dollar-store, disposable umbrellas in bulk. Hint: A dollar store also is a great place to buy air freshener in bulk.

  • Narc That Car President Fidgets, Struggles Through Lengthy Fox 4 News Interview In Dallas; Confirms That Members Who Don’t Recruit Make $5 A Month And Will Not Break Even For Nearly Two Years

    EDITOR’S NOTE: At the bottom of this post you’ll find links to the Fox 4 News website in Dallas-Fort Worth. We recommend you watch the video of the main report on Narc That Car broadcast by the station, and also the videos of a sit-down interview with Narc President Jacques Johnson. The interview was eminently fair, and yet the pyramid concerns remain . . .

    Narc That Car President Jacques Johnson confirmed yesterday in an interview broadcast by Fox 4 News in Dallas-Fort Worth that members who enter license-plate numbers into the company’s database but do not recruit are paid only $5 a month — 50 cents per plate.

    Narc That Car also is known as Crowd Sourcing International or CSI. Narc limits its data-gatherers to entering only 10 plates per month.

    Fox outlets in Atlanta, Los Angeles and Dallas now have broadcast reports about Narc. Despite being given access to the airwaves, no Narc representative or official — including Johnson — has been able to lay to rest questions about whether the company is operating a pyramid scheme.

    Johnson struggled in the lengthy Fox 4 News interview when trying to explain why Narc limits members to recording only 10 plates a month if its aim is to build a well-populated, viable database that would be appealing to clients willing to pay a fee for the information.

    As has been the case in its previous encounters with the media, Narc’s explanations left more questions than answers. Despite being given ample air time by Fox 4, Johnson still left the pyramid concerns on the table by confirming there is virtually no way to make money in Narc if a member does not recruit other members and by declining to name Narc’s clients for its database product.

    Johnson agreed with reporter Steve Noviello that it would take a Narc member not interested in recruiting 20 months — nearly two years — just to break even. Narc charges members a one-time, $100, up-front fee to join the program, which has a “F” rating from the Better Business Bureau.

    If a nonrecruiting member chose to pay Narc an optional $24.95 a month for a website on top of the $100 sign-up fee, the costs of belonging to the program never could be retired because paying Narc the fee would carry with it a built-in loss of $19.95 a month even if the member stayed with Narc long enough to retire the up-front fee, according to the Fox 4 report.

    Even if such a member opts not to pay for a website, the minimum amount of time it would take for the member to retire the $100 fee is about 600 days because of the 10-plate-per-month limit. According to the math of the program, such a nonrecruiting member would earn an average of about 16.66 cents per day.

    Johnson struggled throughout the interview to explain basic claims about the Narc program. The Fox 4 package includes multiple parts, including a lengthy interview with Johnson divided into four parts. (See the link under the video box below to visit the Fox 4 website.)

    Visit Fox News 4 to view the entire interview with Johnson.

    NOTE: This story has been republished at a URL that is different than its original URL. Although this post reflects a date of June 13, it is not the original publication date. Click here to read why.

  • Narc That Car’s ‘F’ Rating Remains Intact As BBB Closes Inquiry; Firm ‘Failed To Provide Specific Information’ To Allay Pyramid Concerns

    Various claims about Narc That Car "training" have appeared online, as have videos of checks and even the postmarked envelopes in which the checks were enclosed.

    Narc That Car, also known as Crowd Sourcing International, did not provide the Better Business Bureau “specific information which would eliminate the BBB’s suspicion of the existence of a pyramid promotional scheme,” the BBB reports on its website.

    The BBB has closed its inquiry into Narc, leaving the company’s “F” rating intact and saying Narc also “admitted that they could not substantiate the claim that any major motor manufacturer was a client of Narc Technologies.”

    An “F” is the lowest rating on the BBB’s 14-point scale.

    Claims appeared online that Narc was working with Ford Motor Co., Nissan Motor Co. and Toyota Motor Co. Narc blamed the claims on affiliates who violated its advertising policies, saying it had a process to weed out false claims, the BBB said.

    Although Narc claimed to have hundreds of clients for its database product, the company had not substantiated the claim as of May 25, the BBB said.

    Narc, whose Crowd Sourcing International identity often is referred to by the acronym CSI, had been the subject of a BBB inquiry since January. The company purports to be in the business of paying people to record the license-plate numbers of cars for entry in a database used by companies that repossess vehicles.

    For its part, Narc says on its website that it is getting a bum deal from the BBB.

    “America was founded to create new opportunity,” the company said. “Our government created the Small Business Administration (SBA) to help new businesses. Over 2,000,000 people lost their jobs in 2009. New businesses create jobs. New businesses accounted for 70% of job creation over the last 10 years, stated by President Obama on March 17, 2009. Yet, the BBB penalizes new businesses.”

    Read the BBB report on Narc (Crowd Sourcing International) as of May 28, 2010.

  • ESSAY: Why Narc That Car Has A Duty To Reveal The Names Of Its Database Clients And Police Departments Whose Members May Be Narc Consultants

    This promo by a Narc That Car member appeared on a .org website that used AMBER Alert's name in its URL. The U.S. Department of Justice, which administers the AMBER Alert program, denied in February that it had any affiliation with Narc. Days later, Narc removed a reference to AMBER Alert in its own video production to advertise the opportunity. The actions of both Narc and its promoters have led to questions about whether the company had come into possession of money based on misrepresentations that caused prospects to believe they were helping out worthwhile causes by joining Narc. The very first Narc promotions observed by the PP Blog were authored by members of AdSurfDaily and Golden Panda Ad Builder, companies implicated in a Ponzi scheme involving tens of millions of dollars.

    EDITOR’S NOTE: Narc That Car says it is a private company and has no duty to reveal the names of its data clients. This essay challenges Narc’s arguments.

    UPDATED 4:33 P.M. EDT (U.S.A.) The public has a compelling interest not only in learning the identities of Narc That Car’s clients through appropriate channels, but also in learning the identities of the company’s data-gatherers who may hold jobs in the public sector and are supplementing their income by moonlighting for Narc as consultants.

    Narc is a highly questionable business. Moonlighting by public employees in highly questionable ways is one of the elements in the Scott Rothstein Ponzi scheme in Florida. Rothstein is alleged to have employed off-duty members of law enforcement as bodyguards while he orchestrated a $1.2 billion fraud. Moonlighting also is an element in a recent case in which investigators in Georgia probed allegations of sexual assault against Pittsburgh Steelers’ quarterback Ben Roethlisberger, who employed off-duty police officers as bodyguards.

    The assault allegedly took place in the women’s restroom of a nightclub. Roethlisberger was not charged in the case, but was suspended for six games by the NFL for conduct detrimental to society and the league. Two Pennsylvania police officers working for him potentially face disciplinary action for sullying the reputations of their departments and not extricating themselves from a situation in which a crime or crimes might have been committed in their presence.

    Why Wouldn’t The BBB Have Questions?

    Today the PP Blog challenges its readers, including its critics, to read this essay, observe the sampling of graphics and answer a few simple questions: Why would the Better Business Bureau, responsible businesspeople, journalists, law-enforcement agencies and taxpayers not have questions about Narc That Car? (Now suddenly known as Crowd Sourcing International after issuing checks to members under at least two different names earlier in the year.)

    And why isn’t the company stepping forward with answers that enlighten, not deflect or hop-scotch, around key issues? The company should supply the information to the Better Business Bureau and any law-enforcement agency that asks for it. Information Narc provides could be kept private while any investigation ensues and released by the government if it is determined that wrongdoing has occurred.

    Narc says it is in the business of paying people to record the license-plate numbers of cars for entry in a database that will be used by “lien holders” and companies that repossess automobiles when owners default on loans.

    Members of Narc say they record plate numbers randomly — in places such as parking lots — on the off-chance the vehicle is or later will become a target of the repo man. Narc’s data-gatherers are required to provide the address at which the plate number was viewed and recorded. Because the location data likely will be stale and the car likely will be moved before it becomes the subject of a repo bid, there are legitimate concerns about the actual usefulness of the data to lien-holders and concerns about whether Narc is just an excuse for a business, not an actual business capable of making profits from retail sales to database clients.

    There also are significant concerns about privacy, and the propriety, safety and legality of the Narc program. Some Narc members have advertised that they collect “extra” plate numbers and use them as incentives for prospects to qualify for commissions without gathering data themselves, a practice that leads to troubling questions about whether Narc members have provided corrupt data to the company. An unknown number of plate numbers recorded in Narc’s database may be third-party sightings passed along to incoming members who entered bogus addresses at which plates purportedly were sighted — all to qualify for payments.

    Equally troubling is that Narc, which has to know that some members are providing plate numbers for downline recruits, does not reveal the names of its database clients, saying the information is proprietary. There may be no way for existing Narc clients to know whether the data Narc reportedly is selling has been corrupted by the practices of members so eager to earn money that they’re giving away plate numbers and the recipients of the plate numbers are fabricating addresses at which the plates were spotted.

    Corrupt data is worthless data.

    There are reports that Narc can verify the validity of a plate number — but it is inconceivable that Narc has the means to verify that the plate actually was spotted at a specific address. Adding to the ripples of a potentially corrupt data stream is that some Narc members have instructed incoming members in purported “training” videos not to bother noting the address at the time the plate number was sighted. Rather, the prospects have been told to go home and look up the address on the Internet or refer to a store receipt if they happened to be shopping at, say, Walmart or Giant Eagle, when they were doing their side business for Narc.

    These practices introduce not only the potential for abuse, but also an undeniable element of “wink-nod” into the business proposition. Gather extra numbers. Give them away. It doesn’t really matter if the car was parked there or not. Any address will suffice. Just get an address off the Internet.

    Members appear to be able to enter any address they please, whether the car was spotted there or not. Meanwhile, some members have openly said they don’t like their neighbors knowing they’re recording plate numbers for a fee, so they record the numbers in the same fashion a character in a spy novel hides behind a newspaper or makes himself invisible in plain sight. The casualty is transparency at virtually all levels, meaning clients don’t know if they’re buying reliable data, members of the public don’t know if their cars are being watched and if profiles are being created, and Narc members don’t know anything other than the information Narc chooses to share.

    Public Esteem For Police At Stake Amid Confusing Claims

    Narc members say police officers have joined the Narc program as data-gatherers and upline sponsors. If true (and the PP Blog believes that police officers are involved in Narc), it is incumbent upon Narc to publicly identify the police departments for which the officers work.

    Because of claims made by Narc promoters, the public has the right to determine if officers who belong to Narc are collecting data while on “city time” or during their off-duty hours and assisting Narc in ways that nonpolice members of Narc cannot.

    Why? Because Narc largely operates in the shadows. Moreover, some of the public claims of its promoters have been beyond reckless — and only Narc knows the truth about how it is paying members and using the data they collect. If Narc has police officers among its ranks amid these circumstances, it means the officers are promoting a business they may know very little about.

    Police officers should not be promoting a business they know very little about, especially amid these circumstances. That Narc is paying members is not evidence that no wrongdoing is occurring. All successful pyramid and Ponzi schemes pay members. Moreover, the advertising and “training” claims of Narc promoters alone give officers all the information they need to pull out of Narc today and potentially spare themselves and their departments embarrassment later — just as Rothstein’s bodyguards and Roethlisberger’s bodyguards should have pulled out.

    That the officers are repping for Narc and not providing security services is immaterial. Narc emits the same kind of stink. It stinks even if it’s legal.

    Few people would begrudge a police officer for supplementing his or her income in legitimate fashion — but that is not the issue here. The issue is whether Narc and many of its data-gatherers are legitimate. The Better Business Bureau has expressed concerns that Narc might be a pyramid scheme. Whether Narc is a pyramid scheme is not the only issue, however. This essay points out some of the other issues.

    Only Full Transparency Can Lead To Clarity For Narc Members

    Absent full transparency from Narc, no police officer or nonpolice officer gathering data, asking people to send money to Narc and building Narc downlines can determine if they are promoting a scam.

    Period.

    There have been reports in recent days that Narc — through its own unfiltered channels — has claimed the reason it does not publish data clients’ names is because such clients got “incessant” calls when it did publish the names.

    This claim strikes us as the precise kind of dreck that cannot pass the giggle test on Main Street but somehow passes the plausibility test in the most florid hallways of MLM, which much of America and the world already view as a cesspool. Not only is the claim absurd, it also is contrary to promoters’ claims that Narc was employing a revolutionary MLM concept by which members would build the database product first and Narc would sell it to retail customers later. This approach could be illegal if Narc does not have “true” customers (database clients) in sufficient volume to destroy the pyramid concerns. Although some Narc promoters have claimed the company has “investors,” the claim itself only leads to more questions: Who put up the purported investment money if investors actually exist?

    Narc promoter “Jah” (see below) has been telling prospects for months that Narc reps engage in “No Selling, Trying, Switching, or Using Anything” — in short, Narc’s data-gatherers do not buy the retail database product. Rather, they pay an up-front fee to earn the right to submit plate numbers, become Narc recruiters and have the prospect of earning more money by sponsoring more fee-paying members who pay for the right to submit plate numbers and become recruiters themselves, and Narc sells the database to another set of customers.

    These claims and similar claims have led to concerns that Narc was operating a pyramid scheme. Such an approach also can be viewed as a Ponzi scheme. Absent continuous membership growth and real profits from sales to retail database customers to support the payments to Narc’s data-gatherers, the business could collapse.

    A video promotion in February by another Narc member showed a tab labeled “Clients.” The video was recorded inside the member’s Narc back office and appeared on YouTube — after Narc had been operating for months. “Don’t worry about that right now,” he said of the “Clients” tab. He did not explain why members should not concern themselves about the tab, which led to questions about whether Narc had data clients in sufficient volume to quash concerns that members were getting paid exclusively or almost exclusively with money from other members — not retail sales to database clients.

    This Is ‘Training?’

    The promo was described as a teaching tool in a YouTube headline titled, “NarcThatCar Training Video.” In the same video, viewers were told that the parking lots of libraries, schools and universities provided a steady stream of license-plate numbers to be harvested and entered into the Narc database.

    “So, carry a pen and paper with you,” the narrator instructed. “You can go to parking lots. You can go to libraries. You can go to schools. My wife goes to the university, and just goes through the parking lot and collects license-plate numbers.”

    An address in the video suggests plate data was recorded in or around the University of Nevada, Las Vegas. The address is the same street address as the UNLV campus. Indeed, one Narc promoter after another has pointed one prospect after another to sources of license-plate data, implying that cars parked on both public and private property were fair game for downline commissions.

    Not even public schools, universities and libraries were off limits in Narc’s universe of members. Narc itself has said its database will be used to locate people, boats, cars and any item imaginable. Data is being mined on both private and public property, and Narc itself says the plate numbers are checked against “the DMV,” commonly known in many U.S. states as the Department of Motor Vehicles.

    If Narc’s data is checked against the DMV, then Narc’s business is the public’s business. The public has an interest in determining the identities of Narc’s data clients in no small measure because the data potentially could be used to monitor private citizens and people who hold sensitive jobs in government, science, research and the military.

    Narc’s explanation that its clients’ names are proprietary is unacceptable. Its own members are claiming plate numbers are “public” information and “training” prospects to drive through “university” parking lots and the lots of retail stores and restaurants to get a supply of tags, which are checked against DMV records.

    If you’re shopping at Walmart, for example, your plate number could be recorded and entered in Narc’s database by a Narc participant in search of MLM commissions and interested in recruiting prospects who could record your plate number elsewhere, leading to even bigger commissions and an even greater loss of your privacy. Incredibly, some Narc promoters have anticipated the public’s objection to such a pursuit, answering it with a chilling argument that people who’ve done nothing wrong have nothing to fear.

    That is just downright creepy. Is it any of Narc’s business where you park your car because it wants to help the repo man repossess your neighbor’s car? And what if the repo man isn’t Narc’s only client?

    What if a company poses as a repo company or a “lien holder” company and has an objective totally unrelated to the repossession of collateral? What if a suspicious husband with a violent streak, for example, wants to monitor sightings of his wife’s car? What if a private investigator wants to determine where you spend your time? What if the government wants to determine if you’re seeing a shrink? What if an unfriendly government wants to monitor the whereabouts of an important government official or scientist?

    Narc’s purported assurance that members don’t record the plate numbers of government vehicles is hollow because government employees own private cars and do not always travel in government vehicles. The sensitivity of their jobs does not vanish if they are in their private cars whether on-duty or off, and the prospect that a data profile on the movement of these cars can be created and offered for sale is unacceptable.

    It is unacceptable whether the target for monitoring is employed by the government or is just an ordinary citizen employed by any private company. Cars are inexorably linked to their owners. To track the car is to track the owner. Left unchecked, Narc could be used as a data source by private and public entities to monitor people. That is inconsistent with liberty and privacy. It is offensive by its very nature because it potentially puts people who don’t know they are being watched under a microscope, and it is offensive to any notion of propriety because it potentially puts private citizens in the business of spying on other private citizens to qualify for downline commissions. That Narc’s own members are cheerleading for the supposed riches to be made by helping the repo man theoretically get the neighbor’s car causes one to wonder if America is taking leave of its senses and willing to package and sell anything.

    What’s next? News releases from Narc that announce yet-another successful repo brought about by the company’s army of commission-based spies?

    A World-Class Example Of MLM Excess

    MLM has served up a doozy this time: Peel away the hype and Narc emerges as a private spy-agency-in-waiting. At last count, 52,000 people have expressed a willingness to help Narc build the database and share in the joy of knowing they’ve helped the repo man separate a struggling, stay-at-home Mom from the car she shares with her laid-off husband who lost his job when the economy went in the tank.

    Lien-holders do have the right to seize their collateral if a car owner is in default. Lenders do have a corresponding duty to be responsible to investors and depositors to protect assets. But to create a cheerleading section for the repo man when unemployment is at 10 percent is something only the darkest minds in MLM could serve up. That people seem actually to be comforting themselves with the thought that they’ve performed some sort of civic duty by ratting out their neighbor to the repo man and somehow made America a better place is one of the surest signs yet that a big pocket of U.S. commerce has become morally bankrupt.

    And that’s before the Narc privacy and security issues are examined in any detail.

    Does anyone really want Narc to come into possession of data that could be used to create movement profiles on private citizens in any context — all under some implausible theory that the repo man needs extra help?

    Sensitive research — including research paid for by the government — is performed by some universities. The data could be used to monitor people who hold sensitive jobs. This makes it the public’s business to determine precisely what Narc is doing and how and why it is doing it.

    A ‘GOOGLE Opportunity Like Never Before’

    Narc, according to an email members received, also is blaming the media for not understanding what it is doing. Its response to the bad press it has received recently was to tell members not to worry, that Narc remains a “GOOGLE Opportunity like Never before” — and then close the email with insipid, flowery motivational drivel, including this gem: “EVERYTHING is funny when you [sic] making MONEY!”

    Even dispossessing your cash-strapped neighbor of his car, apparently, is funny as long as it pays a downline commission.

    The email reminded us of the now-defunct Surf’s Up forum, which promoted the now-defunct AdSurfDaily Ponzi scheme by instructing members that “there are no prizes for predicting rain, only for building arks.” Perhaps finding the fuel they needed in Surf’s Up’s trite prose, many members of ASD pressed forward, introducing prospects susceptible to the harmful power of trite prose to one Ponzi scheme after another.

    As we proceed in this essay, we ask readers to note that check-waving videos and “earnings” reports produced by some members of MLM programs are not evidence of success or honesty. It often is the case in the MLM sphere that promoters who throw caution to the wind and pitch programs they know little or nothing about end up the biggest winners, with the vast majority of participants breaking even or losing both money and time that could be better spent trying to make ends meet by other means.

    Moreover, it often is the case that willfull blindness and forced ignorance are the dominant traits displayed by promoters. Incongruously, a lack of knowledge about companies and products is what often drives MLM profits.

    Practiced hucksters often prefer ignorance themselves, while also preferring prospects who will not ask hard questions and are willing to pass along hype and unchecked information as though they were the high gospel of truth.

    BBB’s Concerns Grow

    Although Narc That Car provided the identity of a single, purportedly “major” client to the Better Business Bureau April 27, the BBB now says “the client’s identity only raises more concerns” about the company.

    The BBB did not disclose the name of the Narc client or reveal why its doubts were heightened after Narc provided the information. On its website, however, the organization said it is “communicating” its concerns about the client to Narc. The BBB also noted its inquiry into Narc advertising claims remains open. The advertising inquiry began Jan. 18. It has been unresolved for nearly four months.

    On March 3, the BBB noted, the organization asked Narc to provide a “comprehensive” list of clients. Narc responded April 27 by providing the name of “one of its major clients,” a development that not only did not dampen the BBB’s concerns that Narc was using a pyramid business model and did not have a product with true value, but also ramped them up.

    Narc That Car has identified Rene Couch as its vice president of marketing. He also has been listed by titles such as executive vice president and chief field advisor, leading to questions about whether Narc and its promoters were making things up as they went along.

    Narc already has an “F” rating from the BBB, the lowest score on the organization’s 14-point scale. In the past two weeks, at least two television stations in major markets in the United States have aired reports about Narc, questioning Narc’s business practices, the level of knowledge Narc’s promoters have about the Dallas-based company and Narc’s willingness to address the questions in an atmosphere of transparency.

    Meanwhile, some Narc promoters have been attacking the BBB and accusing the TV stations of biased reporting — instead of insisting that Narc get out in front of the stories and concerns and put the issues to rest.

    BBB Under Attack

    One of the promoters attacking the BBB is Ajamu M. “Jah” Kafele. Kafele once was accused in Ohio of practicing law without a license and ordered to pay a civil penalty of $1,000 by the Ohio Supreme Court after the bar proved its case against him.

    Attorney or not, Kafele is no stranger to the courts. What follows in the passage below is an exchange between Kafele and the attorney for a law firm he had sued for attempting to collect a debt. The exchange started after the lawyer asked Kafele how old he was. In response, Kafele attempted to assert his 5th Amendment right not to answer the question — in a case in which he was the plaintiff, not the defendant, and a case in which a federal judge admonished him that his “invocation of the Fifth Amendment in response to that question was improper.”

    A. [Kafele]. I don’t recall my age. Next question.
    Q. [Defense counsel]. What was your date of birth?
    A. I don’t recall my date of birth.
    Q. Do you have a driver’s license on you?
    A. No, I don’t.
    Q. Do you have any form of identification on you?
    A. No, I don’t.
    Q. Where were you born?
    A. I don’t recall.
    Q. Do you have parents?
    A. I don’t recall.
    Q. Do your parents — are your parents living or deceased?
    A. I don’t recall. Are you going to ask me some relevant questions to the defense and claims or are you going to find out about my livelihood for your personal gain?
    Q. You’ve indicated you don’t recall whether —
    A. That’s right.
    Q. — or not you have parents. Do you have siblings?
    A. I don’t know.
    Q. Are you married?
    A. I don’t recall.
    Q. Where do you live?
    A. I don’t recall.
    Q. What’s your home address?
    A. I don’t recall.
    Q. How long have you lived there?
    A. I don’t recall.
    Q. What’s your current occupation?
    A. Who said I had an occupation?
    Q. Are you gainfully employed?
    A. Who said I was employed?
    Q. I’m asking you a question.
    A. I’m asking you, who said I was employed?
    Q. Are you employed?
    A. I don’t recall being employed.

    Three-figure, check-waving YouTube video by "Jah," who publicly announced his downline group was "not going to be out here flashing, you know, five-figure checks.” The video, which featured a claim that repping for Narc was like working for the "Census Bureau," later was removed from YouTube's public site. Why it was acceptable to publish a three figure-check but not a five-figure check was never explained.

    Strikingly, Kafele, who once believed it was prudent to sue lawyers who were trying to collect on a debt, now has thrown in his lot with Narc That Car, which says it wants to help repossession companies collect their collateral when buyers default on loans. The case cited above did not have a happy ending for Kafele: A federal judge tossed the preposterous lawsuit he had brought, saying Kafele had engaged in “egregious” conduct.

    “Plaintiff’s repeated and persistent refusal to participate in the discovery process has clearly been willful and done in defiance of the express and unambiguous orders of this Court,” U.S. District Judge John D. Holschuh said. “As a result, the defendants have been denied virtually all discovery in this case. Moreover, plaintiff has been warned — most recently in the April 4, 2005, Opinion and Order granting defendants’ motion to compel and awarding monetary sanctions against plaintiff, . . . that his continued refusal to participate in the discovery process would result in the dismissal of the action. Nevertheless, plaintiff persists in attempting to transform the litigation process initiated by him into a game. Under these circumstances, no sanction other than dismissal of the action is appropriate.”

    Kafele now is telling prospects he is an authority on Narc That Car. He said he has hundreds of members in his downline. He has been conducting meetings in Ohio to recruit even more prospects, according to his website.

    Fox TV Reports Exposed Promoters’ Willful Blindness

    Not a single Narc promoter approached by Fox 5 in Atlanta in a package aired recently could identify a single Narc data client — and yet the promoters were out in force recruiting people for the firm. Meanwhile, Fox 11 in Los Angeles recently visited YouTube and reported on unsubstantiated claims passed long by Narc promoters to a worldwide audience, noting that California Attorney General Jerry Brown was seeking information on the firm.

    It is known that attorneys general from at least three states — Georgia, California and Texas — are aware of growing doubts about Narc’s business practices.

    Narc’s approach — and the approaches of its promoters — have caused even longtime proponents of multilevel marketing (MLM) to question whether the often-controversial industry had reached an all-time low and whether participants would buy into any scheme under the sun. It is clear that promoters either do not know if Narc is engaging in legitimate commerce or do not care if it is not

    Narc promoter shows prospects that parking lots at the University of Nevada Las Vegas are an excellent source of license-plate data. Narc prospects in this promoter's YouTube video were given no guidance on whether the university or campus police needed to be consulted before recording the plate numbers of students, faculty and employees. The promoter said "libraries" were excellent sources of license-plate data.

    — as long as commission checks for recruiting members keep streaming in.

    As things stand, there is no way to determine if Narc is operating legally. The reason there is no way is that Narc does not reveal the names of clients, will not step out of the shadows, put an executive and attorney on TV or consent to a probing interview by a print journalist to answer the doubters and publish verifiable financial data audited by a CPA that shows inputs and outputs and the sources of revenue.

    Any argument that suggests members are not entitled to this data or that the data is proprietary because Narc is a “private” company is not going to fly. The company’s promoters are saying that license-plate numbers are “public” information available for the harvesting by a membership roster of 52,000 people for the purpose of populating a database that Narc itself has said is going to be used to locate people, cars, boats and any item imaginable. That alone makes it the public’s business. Beyond that, promoters say Narc is using government databases to verify data. The assertion that Narc is using the DMVs of America’s 50 states to verify registration data gives the public a compelling reason to demand answers from the company.

    Narc has a duty to tell the public through appropriate channels precisely what database it is using to cross-check data entered by members and how it is accessing the database. It also has a duty to reveal the names of its clients, explain how it screens clients, explain how it screens its data-gatherers, explain whether Narc is able to connect a car to a person when members enter license-plate numbers and explain how the data is secured.

    Absent complete transparency, the privacy of every person whose tag number is entered by a Narc member is a potential casualty. It is inconceivable that Narc is empowering itself to collect your license-plate number — no matter where you park — because it has secret clients in the business of repossessing cars and there is a small chance that you are behind on your car payments or a person you do not even know parks his or her car in the same parking lot as you and is behind on his or her car payments.

    This is the business Narc has chosen to enter — and the public has a compelling interest in knowing precisely how it operates.

    Narc Subjecting Own Promoters To Embarrassment; Promoters, Company Blame It On Media

    Narc exposed its own Atlanta-area members and prospects to embarrassment after a Fox 5 reporter showed up to a pitchfest with a hidden camera and could not get answers even to basic questions, but the company has not issued a statement that addresses the concerns in any real way and is suggesting the media is to blame.

    No part of the Narc story is consistent with transparency or ordinary business practices — and the media attention likely is only now beginning. Viewers in Atlanta and Los Angeles — two of the largest markets in the United States — now have been treated to an appalling lack of professionalism in the MLM sphere, which only will fuel the public’s legitimate doubts about the industry as a whole.

    Why wouldn’t the public believe the Internet is just one giant cesspool after viewing the reports on Fox here and here? If you’re a Narc fan and want to argue that Narc was ambushed, you need to know that Narc had plenty of opportunities to answer questions from journalists before they started hiding their cameras. The PP Blog, for instance, has attempted to contact Narc multiple times. The Blog is aware that other news sites have met dead ends in bids to get Narc executives and knowledgeable employees to answer questions, including NBC-5 of Dallas-Fort Worth and others.

    The Fox 5 Atlanta report neatly exposed promoters’ willingness to cheer for a program, duck responsibility for their claims and then hide behind the skirt of a company when the heat became too intense.

    The trouble with hiding behind Narc’s skirt, however, was that the skirt provided no cover for members. Promoters found themselves in the awkward position of taking heat for a company that did not defend them in any credible way. Narc’s skirt provided no cover at all, and yet some members merrily continue to promote the opportunity and apparently see no incongruity at all.

    Let us spell it out: If you’re going to say the media must get answers from the company rather than promoters in the field, you are hiding behind the company’s skirt. And if the company does not provide the answers, you have no cover at all. This creates the appearance that the prospect of making money is the only thing you value. You certainly don’t value transparency if you’re hiding behind the company’s skirt, and the company certainly does not value transparency by ducking questions, avoiding them altogether or spinning things to create the appearance that the media are responsible for Narc’s lack of transparency.

    The media are not responsible for Narc’s bad press; Narc and its promoters are. One Narc promoter created a red banner on a .org site to create the appearance that sending money to Narc was like donating to the Red Cross. Other promoters appropriated the name of the AMBER Alert program to do the same thing on a .org website. At one point the message became so impossibly butchered that a promoter urged prospects to “Help AmberAlert and other organizations find repossessed cars.”

    Some Narc members made much ado about a TV anchor referring to Narc as a “job,” but dozens of Narc members posted ads on craigslist that advertised Narc as a job. Promos for Narc have been reprehensible. One member claimed Narc would be used to help the Department of Homeland Security find terrorists. Others claimed that the FBI and the AMBER Alert program endorsed Narc.

    These were blatant misrepresentations — plain and simple. If the MLM world wants the rest of the world to take it seriously, it has to quit serving up this slop and stop apologizing for its chefs and the seemingly mindless cheerleaders who cheer for the chefs even when roaches are swimming in the soup.

    In the AdSurfDaily case, for instance, the Secret Service said the chef served up a Ponzi scheme. How did the cheerleaders respond? They called the Secret Service, the agency that guards the President and the Treasury, Nazis and “Satan.”

    Now, amid a circumstance in which the BBB — one of America’s most recognized business organizations — has questioned whether the Narc chef is serving up a pyramid scheme that potentially affects tens of thousands of people, the cheerleaders are responding by trying to plant the seed that the BBB has a secret agenda and is infested with roaches. It is reprehensible — and it must not stand.

    Myriad questions about Narc remain, including these:

    Why are Narc promoters so willing to represent a company they know so little about?

    Does Narc not understand that vague, ambiguous claims on its own website and its apparent unease in addressing media questions are what’s driving the story?

    Why has a Narc PR spokesman not emerged to address media inquiries and become the face of the company? Why aren’t Narc executives stepping out in front of the cameras?

    Why have the statements Narc has issued not explained the incongruity of insisting that license-plate data is “public” information while at once insisting the public has no right to know who its clients are, how they are being screened, how data-gatherers are being screened and how the information is being indexed and sold?

    Why does Narc insist it has the right to collect your license-plate number and offer it for sale to a third party whose identity and motives are unknown to you?

    Why do tens of thousands of Americans suddenly seem so willing to waltz through parking lots of major retailers to record the plate numbers of their neighbors and to recruit others to do the same — when they have knowledge in advance that troubling questions are being asked about the firm?

    Why does the repo man suddenly need the help of a commission-hungry MLM army to dispossess people going through lean times?

    Any chance that the “buy here, pay here” car business and the title loan business are backing Narc because the industry’s practice of approving anyone for a loan actually is driving repos?

    Why are prospects so willing to hand over money when neither sponsors nor Narc itself are willing to provide information that could make the concerns go away?

    How many data clients does Narc have and when did the clients become clients? How much revenue do the data clients generate for Narc weekly and monthly?

    Is it possible that Narc is selling data to itself through a process in which it formed another company to become a Narc client or is relying on an alter ego of some sort or close association with another firm to create a client out of thin air?

    Is Narc closely connected to the “buy here, pay here” automobile business, meaning an entity with a close association with Narc is making high-risk, front-loaded, usurious loans to disadvantaged consumers?

    Is Narc closely connected to the title-loan and payday loan business?

    Is Narc closely connected to the repossession business?

    Does Narc have an investment angel? If so, what is the source of the money and was a private offering involved?

    Is Narc making pyramid or Ponzi-style payments to members?

    Narc promoter tells prospects the company was started to provide data to the Amber Alert system.

    Who are Narc’s executives beyond CEO William Forester?

    What are their names, job descriptions and backgrounds?

    Do they have high positions in the MLM organization and rely mostly or exclusively on commissions or do they draw a salary?

    Who are the members of Narc’s board of directors?

    Are police officers involved in Narc? If so, are they collecting information off-duty or on-duty — and are they complying with the policies of their departments and their cities in their efforts to increase their income?

    Promoters have claimed that Narc is authorized to verify license-plate data through the DMVs of all 50 states. Is that true? If so, is Narc able to view the names and addresses of vehicle owners and the makes and models of vehicles as police officers could do? If untrue, is Narc verifying the data entered by members through another process — for example, querying databases to determine if a plate number already is “taken” in a state and thus unavailable to any other party, and then concluding the plate is valid simply because it is unavailable to another party?

    Is is possible that police officers are querying restricted databases on Narc’s behalf?

    The parking lots of these famous companies are sources of license-plate data for Narc affiliates, according to a promoter. Whether any permission is required of store managers or motorists to record plate numbers for entry in a private, for-profit database is left to the imagination.

    Are police officers and nonpolice officers alike collecting scores of plate numbers and using their supplies as incentives for people to join Narc? (The PP Blog has observed multiple instances in which Narc sponsors suggested they would supply the first 10 plate numbers to incoming recruits, thus qualifying them for an immediate payment from Narc.)

    What part of the approach in the question above is consistent with an attempt to build a valid database, especially if Narc cannot verify that a “gift” plate number actually was viewed in a specific location by the recipient of the gift?

    Why has Narc not publicly and loudly renounced the practice of providing the “gift” of plate numbers to incoming prospects? Can Narc tell if entire downline groups are simply trading or recycling existing plate numbers among members and instructing members and prospects to fabricate an address where the plate was sighted?

    How can Narc possibly know if the cars members say were parked at a specific location actually were parked there?

    What specific event occurred that caused Narc to remove a reference to AMBER Alert in a video promotion and insert the name Code Amber instead?

    About Data Network Affiliates . . .

    We’ll close this essay by asking a few questions about Data Network Affiliates, Narc’s purported competitor in the business of collecting license-plate numbers:

    Is is possible that DNA saw that Narc’s new business of recruiting members to record license-plate numbers was resonating in the MLM universe? And did DNA then engage in a cynical ploy to build a customer base by incorporating Narc’s message — including references to law enforcement and AMBER Alert — simply because it was “working” for Narc?

    DNA declares "GAME OVER – WE WIN" repeatedly in a hype-filled email pitch to announce a $10 unlimited cell-phone plan. The company had been in the cell-phone business only days when it claimed to be able to beat virtually every other competitor on earth on cell-phone pricing. Only weeks later DNA claimed it had been hoodwinked into believing it could offer such a price, removing the offer and claiming to be excited about its future.

    DNA quickly backed away from emphasizing data collection after it observed Narc becoming the focus of critics who raised concerns about the propriety, safety and legality of Narc — and then DNA morphed into a sort of anti-Narc, saying it existed to help law enforcement only and would never share data with repo companies that wanted to take away cars owned by poor people.

    What follows are DNA’s own words (italics added):

    “DNA Affiliates STAY ALERT – They are watching out for their neighbors children. If DNA has 1 million affiliates that is 1,000,000 more people watching out for and caring about children world-wide.

    “Other companies may collect data to sell to REPO COMPANIES to take cars away from many people who are just down on their luck. A single mom, a dad out of work or 100 other good reasons why good people just can not make a payment. One DNA Affiliate just had his car repossessed because he owed 3 payments and offer to pay two of them and they said no and picked up his car.

    “DNA will have no part in such cases. At DNA we collect car data for one purpose and that purpose is that there is a small chance that this data in the right hands could help save a child or help prevent or solve a crime.

    “We do not boast of 6 figure contracts with REPO COMPANIES. At the end of the day a DNA Affiliate knows that what they are trying to do will only be a FORCE FOR GOOD in their community…”

    DNA also positioned itself as the “free” Narc, before springing a $127 upgrade on customers to purchase a data-entry tool that worked faster than the clunker provided the “free” members at no cost. Free members were not told they were getting a clunker until the upgrade program was announced. Before long, DNA announced it was in the cell-phone business — and plenty of other businesses willing to sell products to members who thought they were joining a “free” business.

    Could DNA’s approach be the most cynical, ribald effort in the entire history of MLM? And does the DNA braintrust not recognize that MLM has so many critics precisely because of the obnoxious and absurd approach of the man behind the green curtain and the men letting him get away with serving up ceaseless, hyperbolic slop?

    In our view, DNA is the worst example of wretched excess the MLM trade has ever served up — and Narc is close on its heels for enshrinement in the Hall of Shame. To be sure, Narc is not the next Google, DNA is not the next anything — and the industry has demonstrated once again that many, many of its members think that trite talk about arks is the same thing as building one.

  • ESSAY: Why Narc That Car Has A Duty To Reveal The Names Of Its Database Clients And Police Departments Whose Members May Be Narc Consultants

    This promo by a Narc That Car member appeared on a .org website that used AMBER Alert's name in its URL. The U.S. Department of Justice, which administers the AMBER Alert program, denied in February that it had any affiliation with Narc. Days later, Narc removed a reference to AMBER Alert in its own video production to advertise the opportunity. The actions of both Narc and its promoters have led to questions about whether the company had come into possession of money based on misrepresentations that caused prospects to believe they were helping out worthwhile causes by joining Narc. The very first Narc promotions observed by the PP Blog were authored by members of AdSurfDaily and Golden Panda Ad Builder, companies implicated in a Ponzi scheme involving tens of millions of dollars.

    EDITOR’S NOTE: Narc That Car says it is a private company and has no duty to reveal the names of its data clients. This essay challenges Narc’s arguments.

    The public has a compelling interest not only in learning the identities of Narc That Car’s clients through appropriate channels, but also in learning the identities of the company’s data-gatherers who may hold jobs in the public sector and are supplementing their income by moonlighting for Narc as consultants.

    Narc is a highly questionable business. Moonlighting by public employees in highly questionable ways is one of the elements in the Scott Rothstein Ponzi scheme in Florida. Rothstein is alleged to have employed off-duty members of law enforcement as bodyguards while he orchestrated a $1.2 billion fraud. Moonlighting also is an element in a recent case in which investigators in Georgia probed allegations of sexual assault against Pittsburgh Steelers’ quarterback Ben Roethlisberger, who employed off-duty police officers as bodyguards.

    The assault allegedly took place in the women’s restroom of a nightclub. Roethlisberger was not charged in the case, but was suspended for six games by the NFL for conduct detrimental to society and the league. Two Pennsylvania police officers working for him potentially face disciplinary action for sullying the reputations of their departments and not extricating themselves from a situation in which a crime or crimes might have been committed in their presence.

    Why Wouldn’t The BBB Have Questions

    Today the PP Blog challenges its readers, including its critics, to read this essay, observe the sampling of graphics and answer a few simple questions: Why wouldn’t the Better Business Bureau, responsible businesspeople, journalists, law-enforcement agencies and taxpayers not have questions about Narc That Car? (Now suddenly known as Crowd Sourcing International after issuing checks to members under at least two different names earlier in the year.)

    And why isn’t the company stepping forward with answers that enlighten, not deflect or hop-scotch, around key issues? The company should supply the information to the Better Business Bureau and any law-enforcement agency that asks for it.  Information Narc provides could be kept private while any investigation ensues and released by the government if it is determined that wrongdoing has occurred.

    Narc says it is in the business of paying people to record the license-plate numbers of cars for entry in a database that will be used by “lien holders” and companies that repossess automobiles when owners default on loans.

    Members of Narc say they record plate numbers randomly — in places such as parking lots — on the off-chance the vehicle is or later will become a target of the repo man. Narc’s data-gatherers are required to provide the address at which the plate number was viewed and recorded. Because the location data likely will be stale and the car likely will be moved before it becomes the subject of a repo bid, there are legitimate concerns about the actual usefulness of the data to lien-holders and concerns about whether Narc is just an excuse for a business, not an actual business capable of making profits from retail sales to database clients.

    There also are significant concerns about privacy, and the propriety, safety and legality of the Narc program. Some Narc members have advertised that they collect “extra” plate numbers and use them as incentives for prospects to qualify for commissions without gathering data themselves, a practice that leads to troubling questions about whether Narc members have provided corrupt data to the company. An unknown number of plate numbers recorded in Narc’s database may be third-party sightings passed along to incoming members who entered bogus addresses at which plates purportedly were sighted — all to qualify for payments.

    Equally troubling is that Narc, which has to know that some members are providing plate numbers for downline recruits, does not reveal the names of its database clients, saying the information is proprietary. There may be no way for existing Narc clients to know whether the data Narc reportedly is selling has been corrupted by the practices of members so eager to earn money that they’re giving away plate numbers and the recipients of the plate numbers are fabricating addresses at which the plates were spotted.

    Corrupt data is worthless data.

    There are reports that Narc can verify the validity of a plate number — but it is inconceivable that Narc has the means to verify that the plate actually was spotted at a specific address. Adding to the ripples of a potentially corrupt data stream is that some Narc members have instructed incoming members in purported “training” videos not to bother noting the address at the time the plate number was sighted. Rather, the prospects have been told to go home and look up the address on the Internet or refer to a store receipt if they happened to be shopping at, say, Walmart or Giant Eagle, when they were doing their side business for Narc.

    Members appear to be able to enter any address they please, whether the car was spotted there or not. Meanwhile, some members have openly said they don’t like their neighbors knowing they’re recording plate numbers for a fee, so they record the numbers in the same fashion a character in a spy novel hides behind a newspaper or makes himself invisible in plain sight. The casualty is transparency at virtually all levels, meaning clients don’t know if they’re buying reliable data, members of the public don’t know their cars are being watched and if profiles are being created, and Narc members don’t know anything other than the information Narc chooses to share.

    Public Esteem For Police At Stake Amid Confusing Claims

    Narc members say police officers have joined the Narc program as data-gatherers and upline sponsors. If true (and the PP Blog believes that police officers are involved in Narc), it is incumbent upon Narc to publicly identify the police departments for which the officers work.

    Because of claims made by Narc promoters, the public has the right to determine if officers who belong to Narc are collecting data while on “city time” or during their off-duty hours and assisting Narc in ways that nonpolice members of Narc cannot.

    Why? Because Narc largely operates in the shadows. Moreover, some of the public claims of its promoters have been beyond reckless — and only Narc knows the truth about how it is paying members and using the data they collect. If Narc has police officers among its ranks amid these circumstances, it means the officers are promoting a business they may know very little about.

    Police officers should not be promoting a business they know very little about, especially amid these circumstances. That Narc is paying members is not evidence that no wrongdoing is occurring. All successful pyramid and Ponzi schemes pay members. Moreover, the advertising claims of Narc promoters alone give officers all the information they need to pull out of Narc today and potentially spare themselves and their departments embarrassment later — just as Rothstein’s bodyguards and Roethelisberger’s bodyguards should have pulled out.

    That the officers are repping for Narc and not providing security services is immaterial. Narc emits the same kind of stink. It stinks even if it’s legal.

    Few people would begrudge a police officer from supplementing his or her income in legitimate fashion — but that is not the issue here. The issue is whether Narc and many of its data-gatherers are legitimate. The Better Business Bureau has expressed concerns that Narc might be a pyramid scheme. Whether Narc is a pyramid scheme is not the only issue, however. This essay points out some of the other issues.

    Only Full Transparency Can Lead To A Clean Bill Of Health For Narc

    Absent full transparency from Narc, no police officer or nonpolice officer gathering data, asking people to send money to Narc and building Narc downlines — can determine if they are promoting a scam.

    Period.

    There have been reports in recent days that Narc — through its own unfiltered channels — has claimed the reason it does not publish data clients’ names is because such clients got “incessant” calls when it did publish the names.

    This claim strikes us as the precise kind of dreck that cannot pass the giggle test on Main Street but somehow passes the plausibility test in the most florid hallways of MLM, which much of America and the world already view as a cesspool. Not only is the claim absurd, it also is contrary to promoters’ claims that Narc was employing a revolutionary MLM concept by which members would build the database product first and Narc would sell it to retail customers later. This approach could be illegal if Narc does not have “true” customers (database clients) in  sufficient volume to destroy the pyramid concerns. Although some Narc promoters have claimed the company has “investors,” the claim itself only leads to more questions: Who put up the purported investment money if investors actually exist?

    Narc promoter “Jah” (see below) has been telling prospects for months that Narc reps engage in “No Selling, Trying, Switching, or Using Anything” — in short, Narc’s data-gatherers do not buy the retail database product. Rather, they pay an up-front fee to earn the right to submit plate numbers, become Narc recruiters and have the prospect of earning more money by sponsoring more fee-paying members who pay for the right to submit plate numbers and become recruiters themselves, and Narc sells the database to another set of customers.

    These claims and similar claims have led to concerns that Narc was operating a pyramid scheme. Such an approach also can be viewed as a Ponzi scheme. Absent continuous membership growth and real profits from sales to retail database customers to support the payments to Narc’s data-gatherers, the business could collapse.

    A video promotion in February by another Narc member showed a tab labeled “Clients.” The video was recorded inside the member’s Narc back office and appeared on YouTube  — after Narc had been operating for months. “Don’t worry about that right now,” he said of the “Clients” tab. He did not explain why members should not concern themselves about the tab, which led to questions about whether Narc had data clients in sufficient volume to quash concerns that members were getting paid exclusively or almost exclusively with money from other members — not retail sales to database clients.

    This Is ‘Training?’

    The promo was described as a teaching tool in a YouTube headline titled, “NarcThatCar Training Video.” In the same video, viewers were told that the parking lots of libraries, schools and universities provided a steady stream of license-plate numbers to be harvested and entered into the Narc database.

    “So, carry a pen and paper with you,” the narrator instructed. “You can go to parking lots. You can go to libraries. You can go to schools. My wife goes to the university, and just goes through the parking lot and collects license-plate numbers.”

    An address in the video suggests plate data was recorded in or around the University of Nevada, Las Vegas. The address is the same street address as the UNLV campus. Indeed, one Narc promoter after another has pointed one prospect after another to sources of license-plate data, implying that cars parked on both public and private property were fair game for downline commissions.

    Not even public schools, universities and libraries were off limits in Narc’s universe of members. Narc itself has said its database will be used to locate people, boats, cars and any item imaginable. Data is being mined on both private and public property, and Narc itself says the plate numbers are checked against “the DMV,”  commonly known in many U.S. states as the Department of Motor Vehicles.

    If Narc’s data is checked against the DMV, then Narc’s business is the public’s business. The public has an interest in determining the identities of Narc’s data clients in no small measure because the data potentially could be used to monitor private citizens and people who hold sensitive jobs in government, science, research and the military.

    Narc’s explanation that its clients’ names are proprietary is unacceptable. Its own members are claiming plate numbers are “public” information and “training” prospects to drive through “university” parking lots and the lots of retail stores and restaurants to get a supply of tags, which are checked against DMV records.

    If you’re shopping at Walmart, for example, your plate number could be recorded and entered in Narc’s database by a Narc participant in search of MLM commissions and interested in recruiting prospects who could record your plate number elsewhere, leading to even bigger commissions and an even greater loss of your privacy. Incredibly, some Narc promoters have anticipated the public’s objection to such a pursuit, answering it with a chilling argument that people who’ve done nothing wrong have nothing to fear.

    That is just downright creepy. Is it any of Narc’s business where you park your car because it wants to help the repo man repossess your neighbor’s car? And what if the repo man isn’t Narc’s only client?

    What if a company poses as a repo company or a “lien holder” company and has an objective totally unrelated to the repossession of collateral? What if a suspicious husband with a violent streak, for example, wants to monitor sightings of his wife’s car? What if a private investigator wants to determine where you spend your time? What if the government wants to determine if you’re seeing a shrink? What if an unfriendly government wants to monitor the whereabouts of an important government official or scientist?

    Narc’s purported assurance that members don’t record the plate numbers of government vehicles is hollow because government employees own private cars and do not always travel in government vehicles. The sensitivity of their jobs does not vanish if they are in their private cars whether on-duty or off, and the prospect that a data profile on the movement of these cars can be created and offered for sale is unacceptable.

    It is unacceptable whether the target for monitoring is employed by the government or is just an ordinary citizen employed by any private company. Cars are inexorably linked to their owners. To track the car is to track the owner. Left unchecked, Narc could be used as a data source by private and public entities to monitor people. That is inconsistent with liberty and privacy. It is offensive by its very nature because it potentially puts people who don’t know they are being watched under a microscope, and it is offensive to any notion of propriety because it potentially puts private citizens in the business of spying on other private citizens to qualify for downline commissions. That Narc’s own members are cheerleading for the supposed the riches to be made by helping the repo man theoretically get the neighbor’s car causes one to wonder if America is taking leave or its senses and willing to package and sell anything.

    What’s next? News releases from Narc that announce yet-another successful repo brought about by the company’s army of commission-based spies?

    A World-Class Example Of MLM Excess

    MLM has served up a doozy this time: Peel away the hype and Narc emerges as a private spy-agency-in-waiting. At last count, 52,000 people have expressed a willingness to help Narc build the database and share in the joy of knowing they’ve helped the repo man separate a struggling, single, stay-at-home Mom from the car she shares with her laid-off husband who lost his job when the economy went in the tank.

    Lien-holders do have the right to seize their collateral if a car owner is in default. Lenders do have a corresponding duty to be responsible to investors and depositors to protect assets. But to create a cheerleading section for the repo man when unemployment is at 10 percent is something only the darkest minds in MLM could serve up. That people seem actually to be comforting themselves with the thought that they’ve performed some sort of civic duty by ratting out their neighbor to the repo man and somehow made America a better place is one of the surest signs yet that a big pocket of U.S. commerce has become morally bankrupt.

    And that’s before the Narc privacy and security issues are examined in any detail.

    Does anyone really want Narc to come into possession of data that could be used to create movement profiles on private citizens in any context — all under some implausible theory that the repo man needs extra help?

    Sensitive research — including research paid for by the government — is performed by some universities. The data could be used to monitor people who hold sensitive jobs. This makes it the public’s business to determine precisely what Narc is doing and how and why it is doing it.

    A ‘GOOGLE Opportunity Like Never Before’

    Narc, according to an email members received, also is blaming the media for not understanding what it is doing. Its response to the bad press it has received recently was to tell members not to worry, that Narc remains a “GOOGLE Opportunity like Never before” — and then close the email with insipid, flowery motivational drivel, including this gem: “EVERYTHING is funny when you [sic] making MONEY!”

    Even dispossessing your cash-strapped neighbor of his car, apparently, is funny as long as it pays a downline commission.

    The email remided us of the now-defunct Surf’s Up forum, which promoted the now-defunct AdSurfDaily Ponzi scheme by instructing members that “there are no prizes for predicting rain, only for building arks.” Perhaps finding the fuel they needed in Surf’s Up’s trite prose, many members of ASD pressed forward, introducing prospects susceptible to the harmful power of trite prose to one Ponzi scheme after another.

    As we proceed in this essay, we ask readers to note that check-waving videos and “earnings” reports produced by some members of MLM programs are not evidence of success or honesty. It often is the case in the MLM sphere that promoters who throw caution to the wind and pitch programs they know little or nothing about end up the biggest winners, with the vast majority of participants breaking even or losing both money and time that could be better spent trying to make ends meet by other means.

    Moreover, it often is the case that willfull blindness and forced ignorance are the dominant traits displayed by promoters. Incongruously, a lack of knowledge about companies and products is what often drives MLM profits.

    Practiced hucksters often prefer ignorance themselves, while also preferring prospects who will not ask hard questions and are willing to pass along hype and unchecked information as though they were the high gospel of truth.

    BBB’s Concerns Grow

    Although Narc That Car provided the identity of a single, purportedly “major” client to the Better Business Bureau April 27, the BBB now says “the client’s identity only raises more concerns” about the company.

    The BBB did not disclose the name of the Narc client or reveal why its doubts were heightened after Narc provided the information. On its website, however, the organization said it is “communicating” its concerns about the client to Narc. The BBB also noted its inquiry into Narc advertising claims remains open. The advertising inquiry began Jan. 18. It has been unresolved for nearly four months.

    On March 3, the BBB noted, the organization asked Narc to provide a “comprehensive” list of clients. Narc responded April 27 by providing the name of “one of its major clients,” a development that not only did not dampen the BBB’s concerns that Narc was using a pyramid business model and did not have a product with true value, but also ramped them up.

    Narc That Car has identified Rene Couch as its vice president of marketing. He also has been listed by titles such as executive vice president and chief field advisor, leading to questions about whether Narc and its promoters were making things up as they went along.

    Narc already has an “F” rating from the BBB, the lowest score on the organization’s 14-point scale. In the past two weeks, at least two television stations in major markets in the United States have aired reports about Narc, questioning Narc’s business practices, the level of knowledge Narc’s promoters have about the Dallas-based company and Narc’s willingness to address the questions in an atmosphere of transparency.

    Meanwhile, some Narc promoters have been attacking the BBB and accusing the TV stations of biased reporting — instead of insisting that Narc get out in front of the stories and concerns and put the issues to rest.

    BBB Under Attack

    One of the promoters attacking the BBB is Ajamu M. “Jah” Kafele. Kafele once was accused in Ohio of practicing law without a license and ordered to pay a civil penalty of $1,000 by the Ohio Supreme Court after the bar proved its case against him.

    Attorney or not, Kafele is no stranger to the courts. What follows in the passage below is an exchange between Kafele and the attorney for a law firm he had sued for attempting to collect a debt. The exchange started after the lawyer asked Kafele how old he was. In response, Kafele attempted to assert his 5th Amendment right not to answer the question — in a case in which he was the plaintiff, not the defendant, and a case in which a federal judge admonished him that his “invocation of the Fifth Amendment in response to that question was improper.”

    A. [Kafele]. I don’t recall my age. Next question.
    Q. [Defense counsel]. What was your date of birth?
    A. I don’t recall my date of birth.
    Q. Do you have a driver’s license on you?
    A. No, I don’t.
    Q. Do you have any form of identification on you?
    A. No, I don’t.
    Q. Where were you born?
    A. I don’t recall.
    Q. Do you have parents?
    A. I don’t recall.
    Q. Do your parents — are your parents living or deceased?
    A. I don’t recall. Are you going to ask me some relevant questions to the defense and claims or are you going to find out about my livelihood for your personal gain?
    Q. You’ve indicated you don’t recall whether —
    A. That’s right.
    Q. — or not you have parents. Do you have siblings?
    A. I don’t know.
    Q. Are you married?
    A. I don’t recall.
    Q. Where do you live?
    A. I don’t recall.
    Q. What’s your home address?
    A. I don’t recall.
    Q. How long have you lived there?
    A. I don’t recall.
    Q. What’s your current occupation?
    A. Who said I had an occupation?
    Q. Are you gainfully employed?
    A. Who said I was employed?
    Q. I’m asking you a question.
    A. I’m asking you, who said I was employed?
    Q. Are you employed?
    A. I don’t recall being employed.

    Three-figure, check-waving YouTube video by "Jah," who publicly announced his downline group was "not going to be out here flashing, you know, five-figure checks.” The video, which featured a claim that repping for Narc was like working for the "Census Bureau," later was removed from YouTube's public site. Why it was acceptable to publish a three figure-check but not a five-figure check was never explained.

    Strikingly, Kafele, who once believed it was prudent to sue lawyers who were trying to collect on a debt, now has thrown in his lot with Narc That Car, which says it wants to help repossession companies collect their collateral when buyers default on loans. The case cited above did not have a happy ending for Kafele: A federal judge tossed the preposterous lawsuit he had brought, saying Kafele had engaged in “egregious” conduct.

    “Plaintiff’s repeated and persistent refusal to participate in the discovery process has clearly been willful and done in defiance of the express and unambiguous orders of this Court,” U.S. District Judge John D. Holschuh said. “As a result, the defendants have been denied virtually all discovery in this case. Moreover, plaintiff has been warned — most recently in the April 4, 2005, Opinion and Order granting defendants’ motion to compel and awarding monetary sanctions against plaintiff, . . .  that his continued refusal to participate in the discovery process would result in the dismissal of the action. Nevertheless, plaintiff persists in attempting to transform the litigation process initiated by him into a game. Under these circumstances, no sanction other than dismissal of the action is appropriate.”

    Kafele now is telling prospects he is an authority on Narc That Car. He said he has hundreds of members in his downline. He has been conducting meetings in Ohio to recruit even more prospects, according to his website.

    Fox TV Reports Exposed Promoters’ Willful Blindness

    Not a single Narc promoter approached by Fox 5 in Atlanta in a package aired recently could identify a single Narc data client — and yet the promoters were out in force recruiting people for the firm. Meanwhile, Fox 11 in Los Angeles recently visited YouTube and reported on unsubstantiated claims passed long by Narc promoters to a worldwide audience, noting that California Attorney General Jerry Brown was seeking information on the firm.

    It is known that attorneys general from at least three states — Georgia, California and Texas — are aware of growing doubts about Narc’s business practices.

    Narc’s approach — and the approaches of its promoters — have caused even longtime proponents of multilevel marketing (MLM) to question whether the often-controversial industry had reached an all-time low and whether participants would buy into any scheme under the sun. It is clear that promoters either do not know if Narc is engaging in legitimate commerce or do not care if it is not

    Narc promoter shows prospects that parking lots at the University of Nevada Las Vegas are an excellent source of license-plate data. Narc prospects in this promoter's YouTube video were given no guidance on whether the university or campus police needed to be consulted before recording the plate numbers of students, faculty and employees. The promoter said "libraries" were excellent sources of license-plate data.Â

    — as long as commission checks for recruiting members keep streaming in.

    As things stand, there is no way to determine if Narc is operating legally. The reason there is no way is that Narc does not reveal the names of clients, will not step out of the shadows, put an executive and attorney on TV or consent to a probing interview by a print journalist to answer the doubters and publish verifiable financial data audited by a CPA that shows inputs and outputs and the sources of revenue.

    Any argument that suggests members are not entitled to this data or that the data is proprietary because Narc is a “private” company is not going to fly. The company’s promoters are saying that license-plate numbers are “public” information available for the harvesting by a membership roster of 52,000 people for the purpose of populating a database that Narc itself has said is going to be used to locate people, cars, boats and any item imaginable. That alone makes it the public’s business. Beyond that, promoters say Narc is using government databases to verify data. The assertion that Narc is using the DMVs of America’s 50 states to verify registration data gives the public a compelling reason to demand answers from the company.

    Narc has a duty to tell the public through appropriate channels precisely what database it is using to cross-check data entered by members and how it is accessing the database. It also has a duty to reveal the names of its clients, explain how it screens clients, explain how it screens its data-gatherers, explain whether Narc is able to connect a car to a person when members enter license-plate numbers and explain how the data is secured.

    Absent complete transparency, the privacy of every person whose tag number is entered by a Narc member is a potential casualty. It is inconceivable that Narc is empowering itself to collect your license-plate number — no matter where you park — because it has secret clients in the business of repossessing cars and there is a small chance that you are behind on your car payments or a person you do not even know parks his or her car in the same parking lot as you and is behind on his or her car payments.

    This is the business Narc has chosen to enter — and the public has a compelling interest in knowing precisely how it operates.

    Narc Subjecting Own Promoters To Embarrassment; Promoters, Company Blame It On Media

    Narc exposed its own Atlanta-area members and prospects to embarrassment after a Fox 5 reporter showed up to a pitchfest with a hidden camera and could not get answers even to basic questions, but the company has not issued a statement that addresses the concerns in any real way and is suggesting the media is to blame.

    No part of the Narc story is consistent with transparency or ordinary business practices — and the media attention likely is only now beginning. Viewers in Atlanta and Los Angeles — two of the largest markets in the United States — now have been treated to an appalling lack of professionalism in the MLM sphere, which only will fuel the public’s legitimate doubts about the industry as a whole.

    Why wouldn’t the public believe the Internet is just one giant cesspool after viewing the reports on Fox here and here? If you’re a Narc fan and want to argue that Narc was ambushed, you need to know that Narc had plenty of opportunities to answer questions from journalists before they started hiding their cameras. The PP Blog, for instance, has attempted to contact Narc multiple times. The Blog is aware that other news sites have met dead ends in bids to get Narc executives and knowledgeable employees to answer questions, including NBC-5 of Dallas-Fort Worth and others.

    The Fox 5 Atlanta report neatly exposed promoters’ willingness to cheer for a program, duck responsibility for their claims and then hide behind the skirt of a company when the heat became too intense.

    The trouble with hiding behind Narc’s skirt, however, was that the skirt provided no cover for members. Promoters found themselves in the awkward position of taking heat for a company that did not defend them in any credible way. Narc’s skirt provided no cover at all, and yet some members merrily continue to promote the opportunity and apparently see no incongruity at all.

    Let us spell it out: If you’re going to say the media must get answers from the company rather than promoters in the field, you are hiding behind the company’s skirt. And if the company does not provide the answers, you have no cover at all. This creates the appearance that the prospect of making money is the only thing you value. You certainly don’t value transparency if you’re hiding behind the company’s skirt, and the company certainly does not value transparency by ducking questions, avoiding them altogether or spinning things to create the appearance that the media are responsible for Narc’s lack of transparency.

    The media are not responsible for Narc’s bad press; Narc and its promoters are. One Narc promoter created a red banner on a .org site to create the appearance that sending money to Narc was like donating to the Red Cross. Other promoters appropriated the name of the AMBER Alert program to do the same thing on a .org website. At one point the message became so impossibly butchered that a promoter urged prospects to “Help AmberAlert and other organizations find repossessed cars.”

    Some Narc members made much ado about a TV anchor referring to Narc as a “job,” but dozens of Narc members posted ads on craigslist that advertised Narc as a job. Promos for Narc have been reprehensible. One member claimed Narc would be used to help the Department of Homeland Security find terrorists. Others claimed that the FBI and the AMBER Alert program endorsed Narc.

    These were blatant misrepresentations — plain and simple. If the MLM world wants the rest of the world to take it seriously, it has to quit serving up this slop and stop apologizing for its chefs and the seemingly mindless cheerleaders who cheer for the chefs even when roaches are swimming in the soup.

    In the AdSurfDaily case, for instance, the Secret Service said the chef served up a Ponzi scheme. How did the cheerleaders respond? They called the Secret Service, the agency that guards the President and the Treasury, Nazis and “Satan.”

    Now, amid a circumstance in which the BBB — one of America’s most recognized business organizations — has questioned whether the Narc chef is serving up a pyramid scheme that potentially affects tens of thousands of people, the cheerleaders are responding by trying to plant the seed that the BBB has a secret agenda and is infested with roaches. It is reprehensible — and it must not stand.

    Myriad questions about Narc remain, including these:

    Why are Narc promoters so willing to represent a company they know so little about?

    Does Narc not understand that vague, ambiguous claims on its own website and its apparent unease in addressing media questions are what’s driving the story?

    Why has a Narc PR spokesman not emerged to address media inquiries and become the face of the company? Why aren’t Narc executives stepping out in front of the cameras?

    Why have the statements Narc has issued not explained the incongruity of insisting that license-plate data is “public” information while at once insisting the public has no right to know who its clients are, how they are being screened, how data-gatherers are being screened and how the information is being indexed and sold?

    Why does Narc insist it has the right to collect your license-plate number and offer it for sale to a third party whose identity and motives are unknown to you?

    Why do tens of thousands of Americans suddenly seem so willing to waltz through parking lots of major retailers to record the plate numbers of their neighbors and to recruit others to do the same — when they have knowledge in advance that troubling questions are being asked about the firm?

    Why does the repo man suddenly need the help of a commission-hungry MLM army to dispossess people going through lean times?

    Any chance that the “buy here, pay here” car business and the title loan business are backing Narc because the industry’s practice of approving anyone for a loan actually is driving repos?

    Why are prospects so willing to hand over money when neither sponsors nor Narc itself are willing to provide information that could make the concerns go away?

    How many data clients does Narc have and when did the clients become clients? How much revenue do the data clients generate for Narc weekly and monthly?

    Is it possible that Narc is selling data to itself through a process in which it formed another company to become a Narc client or is relying on an alter ego of some sort or close association with another firm to create a client out of thin air?

    Is Narc closely connected to the “buy here, pay here” automobile business, meaning an entity with a close association with Narc is making high-risk, front-loaded, usurious loans to disadvantaged consumers?

    Is Narc closely connected to the title-loan and payday loan business?

    Is Narc closely connected to the repossession business?

    Does Narc have an investment angel? If so, what is the source of the money and was a private offering involved?

    Is Narc making pyramid or Ponzi-style payments to members?

    Narc promoter tells prospects the company was started to provide data to the Amber Alert system.

    Who are Narc’s executives beyond CEO William Forester?

    What are their names, job descriptions and backgrounds?

    Do they have high positions in the MLM organization and rely mostly or exclusively on commissions or do they draw a salary?

    Who are the members of Narc’s board of directors?

    Are police officers involved in Narc? If so, are they collecting information off-duty or on-duty — and are they complying with the policies of their departments and their cities in their efforts to increase their income?

    Promoters have claimed that Narc is authorized to verify license-plate data through the DMVs of all 50 states. Is that true? If so, is Narc able to view the names and addresses of vehicle owners and the makes and models of vehicles as police officers could do? If untrue, is Narc verifying the data entered by members through another process — for example, querying databases to determine if a plate number already is “taken” in a state and thus unavailable to any other party, and then concluding the plate is valid simply because it is unavailable to another party?

    Is is possible that police officers are querying restricted databases on Narc’s behalf?

    The parking lots of these famous companies are sources of license-plate data for Narc affiliates, according to a promoter. Whether any permission is required of store managers or motorists to record plate numbers for entry in a private, for-profit database is left to the imagination.

    Are police officers and nonpolice officers alike collecting scores of plate numbers and using their supplies as incentives for people to join Narc? (The PP Blog has observed multiple instances in which Narc sponsors suggested they would supply the first 10 plate numbers to incoming recruits, thus qualifying them for an immediate payment from Narc.)

    What part of the approach in the question above is consistent with an attempt to build a valid database, especially if Narc cannot verify that a “gift” plate number actually was viewed in a specific location by the recipient of the gift?

    Why has Narc not publicly and loudly renounced the practice of providing the “gift” of plate numbers to incoming prospects? Can Narc tell if entire downline groups are simply trading or recycling existing plate numbers among members and instructing members and prospects to fabricate an address where the plate was sighted?

    How can Narc possibly know if the cars members say were parked at a specific location actually were parked there?

    What specific event occurred that caused Narc to remove a reference to AMBER Alert in a video promotion and insert the name Code Amber instead?

    About Data Network Affiliates . . .

    We’ll close this essay by asking a few questions about Data Network Affiliates, Narc’s purported competitor in the business of collecting license-plate numbers:

    Is is possible that DNA saw that Narc’s new business of recruiting members to record license-plate numbers was resonating in the MLM universe? And did DNA then engage in a cynical ploy to build a customer base by incorporating Narc’s message — including references to law enforcement and AMBER Alert — simply because it was “working” for Narc?

    DNA declares "GAME OVER – WE WIN" repeatedly in a hype-filled email pitch to announce a $10 unlimited cell-phone plan. The company had been in the cell-phone business only days when it claimed to be able to beat virtually every other competitor on earth on cell-phone pricing. Only weeks later DNA claimed it had been hoodwinked into believing it could offer such a price, removing the offer and claiming to be excited about its future.

    DNA quickly backed away from emphasizing data collection after it observed Narc becoming the focus of critics who raised concerns about the propriety, safety and legality of Narc — and then DNA morphed into a sort of anti-Narc, saying it existed to help law enforcement only and would never share data with repo companies that wanted to take away cars owned by poor people.

    What follows are DNA’s own words (italics added):

    “DNA Affiliates STAY ALERT – They are watching out for their neighbors children. If DNA has 1 million affiliates that is 1,000,000 more people watching out for and caring about children world-wide.

    “Other companies may collect data to sell to REPO COMPANIES to take cars away from many people who are just down on their luck. A single mom, a dad out of work or 100 other good reasons why good people just can not make a payment. One DNA Affiliate just had his car repossessed because he owed 3 payments and offer to pay two of them and they said no and picked up his car.

    “DNA will have no part in such cases. At DNA we collect car data for one purpose and that purpose is that there is a small chance that this data in the right hands could help save a child or help prevent or solve a crime.

    “We do not boast of 6 figure contracts with REPO COMPANIES. At the end of the day a DNA Affiliate knows that what they are trying to do will only be a FORCE FOR GOOD in their community…”

    DNA also positioned itself as the “free” Narc, before springing a $127 upgrade on customers to purchase a data-entry tool that worked faster than the clunker provided the “free” members at no cost. Free members were not told they were getting a clunker until the upgrade program was announced. Before long, DNA announced it was in the cell-phone business — and plenty of other businesses willing to sell products to members who thought they were joining a “free” business.

    Could DNA’s approach be the most cynical, ribald effort in the entire history of MLM? And does the DNA braintrust not recognize that MLM has so many critics precisely because of the obnoxious and absurd approach of the man behind the green curtain and the men letting him get away with serving up ceaseless, hyperbolic slop?

    In our view, DNA is the worst example of wretched excess the MLM trade has ever served up — and Narc is close on its heels for enshrinement in the Hall of Shame. To be sure, Narc is not the next Google, DNA is not the next anything — and the industry has demonstrated once again that many, many of its members think that trite talk about arks is the same thing as building one.

  • FTC Gives Nod To BBB For Helping It Solve Advanced-Fee Scam Operated By Recidivist Offender; James Nicholson Banned For Life From Telemarketing, Hit With $17.2 Million Judgment, Loses Power Boat

    A Florida man who operated a previous scam has been banned for life from the telemarketing business after state and federal authorities and the Better Business Bureau worked together to expose the operation, the Federal Trade Commission said.

    “The FTC received invaluable assistance in this matter from the U.S. Postal Inspection Service, the University of Central Florida Police Department, Largo Police Department, and the Better Business Bureau of West Florida, Inc.,” the FTC said.

    James Nicholson, who operated a company known as Group One Network and offered a “Credit Line Gold Card,” was sued by the FTC amid allegations the company charged an up-front fee for a “supposed, general-use credit card,” the agency said.

    The card scored an “F” from the BBB — the organization’s lowest-possible rating on a 14-step scale.

    It turned out that the card was no general-use card at all; rather, it was a card that only permitted customers to spend money at websites associated with Nicholson.

    “Telemarketers working for Nicholson’s chief company, Group One Network, also claimed that consumers would get access to a significant line of credit that could be used for cash advances, and that their payment histories would be reported to the three major credit bureaus,” the FTC said. “In reality, consumers who paid the fee received an online shopping card they could only use to buy products from Group One’s Web sites, they could not get cash advances, and their credit histories were never reported to the credit bureaus.”

    Nicholson also participated in a bogus “advance-fee interest-rate reduction/debt negotiation program,” the FTC said.

    His recent run-in with law enforcement was not his first. In 1995, Nicholson pleaded guilty to wire fraud in a telemarketing scheme.

    Nicholson now has been banned for life from telemarketing. In a settlement with the FTC, Nicholson gave up a 31-foot power boat, a Nissan Pathfinder, and jewelry and art valued at more than $10,000. He also is on the receiving end of a judgment for $17.2 million, which has been suspended because Nicholson and co-defendants are unable to pay.

    See the “F” rating of the Credit Line Gold Card at the BBB website.

  • DATA NETWORK AFFILIATES: License-Plate Data A ‘Loss Leader’; Company Statements Will Prove To Be ‘More Than 100% Accurate’

    Using language with which followers of the long-running AdSurfDaily Ponzi/pyramid-scheme saga will be familiar, Data Network Affiliates (DNA) has declared its license-plate data program a “loss leader.”

    Meanwhile, the company declared it has “no competition” and that members will come to understand its advertising claims are true once it rolls out three-fourths of its program.

    “NO ONE or NOTHING could even come close to where we are or where we are going,” the company said in an email laced with sentence fragments and fractured syntax. “When 75% of The D.N.A. Opportunity is fully released. You will know why this statement is more than 100% accurate.”

    DNA, a multilevel-marketing (MLM) company, did not say how a statement could be more than 100 percent true. Nor did the company explain why members would not be able to determine it was telling a truth that exceeded 100 percent until 75 percent of the program was released.

    At the same time, DNA said “it expects” to pay out more than “$100,000” in “PRO” commissions April 5, adding that the addition of “3rd party” affiliates made it “believe” commissions would “grow to over $1,000,000 (one million weekly).”

    Although DNA previously said it has recruited tens of thousands of affiliates for its “free” program that asks members to write down license-plate numbers for entry in a database as a means of helping the “Amber Alert” program recover abducted children, the company now suggests its data may not be all that useful.

    “Currently the #1 benefit for D.N.A. collecting such DATA is the small and hopeful chance that it may help save a child or prevent a crime,” the company said in the email.

    In a previous email, DNA acknowledged it had erected barriers that made it more time-consuming for “free” members to enter information in the database. The barriers can be removed by paying the company a one-time fee of $97 and a monthly fee of $29.95 for the right to use what the firm describes as a “PRO” data-entry module.

    The “PRO” module, DNA says, makes “DATA ENTRY simpler, easier, faster and less time consuming.”

    DNA noted that it was selling other products for which it would pay commissions, including a “$35 to $50 bottle of NUTRITIONAL JUICES at a $10 price” and a “$35 to $50 bottle of LOTIONS & POTIONS at a $10 price.”

    In a separate email, DNA said members who came into the company for free because of the license-plate program have nothing about which to complain.

    “We receive over 50 e-mails a day saying why did you change from “FREE,’” DNA said. “FACT we have not changed anything from our original ‘FREE’ opportunity except to go from up to SIX LEVELS OF PAY ‘TO’ up to TEN LEVELS OF PAY.

    “A person may still sign up as a FREE Affiliate and enter their TWENTY CAR TAGS,” DNA continued. “It will take 5 Minutes per Tag entered since advertising partners is our main source of income from DATA ENTRY. (PRO Affiliates create other sources of income so their per tag data entry time is only 30 to 60 seconds per car tag.[)]”

    DNA encouraged members to “be positive.”

    Details about how DNA has tied its free data-entry program to “advertising” partners are unclear. Also unclear is why the original group of thousands of members weren’t told when they were signing up for free — while perhaps relying on DNA’s assertion it could help the Amber Alert program — that the company intended to treat the data-entry program as a “loss leader” and make it harder, not easier, for free members to enter data.

    Tens of thousands of free affiliates registered for DNA before the “PRO” data-entry module, which comes with an up-front cost of $126.95 and a monthly cost of $29.95 thereafter, was announced.

    Using a largely all-caps presentation, DNA said the sky was the limit.

    “D.N.A. is so much more than CAR TAG DATA,” the company said. “Many have said it but only one will do it. We will do in 3 to 5 years what took AMWAY 50 YEARS. Here is a partial list of current and future opportunities with D.N.A.

    “LOCAL, NATIONAL & INTERNATIONAL ADVERTISING; GOLD FOR CASH; CELL PHONES FOR CASH; LAPTOPS FOR CASH; DIRECT TV; THE DISH NETWORK; SECURITY SYSTEMS; CREDIT REPAIR; DEBT REDUCTION; INTERNET SALES SYSTEMS; 1000’s OF DISCOUNT PRODUCTS; 1000’s OF DISCOUNT SERVICES; ONE STOP SHOPPING; HEALTH BENEFITS; DENTAL PLANS; LIFE INSURANCE; WHOLESALE AUTO BUYING; WHOLESALE TIRES; DISCOUNT DRUGS; TRAVEL and MUCH MORE…”

    In the context of MLM, “loss leaders” can be dicey. In August 2008, federal prosecutors referenced AdSurfDaily’s use of the “loss leader” claim in a forfeiture complaint that seized more than $65.8 million from the bank accounts of ASD President Andy Bowdoin.

    “In a further attempt to make Bowdoin’s business mode sound legitimate, [ASD attorney Robert] Garner describes ASD rebates as ‘function[ing] something like ‘loss leaders’ in that advertisers are presented [with] a way[ ] to earn their money back, plus a little more, in addition to having their ads viewed on the internet.

    “[Undercover agents] have not found any other product or service that ASD sells, aside from new memberships, to cover the ‘losses’ it incurs by allowing its so-called ‘advertisers to ‘earn their money back, plus a little more.’”

    DNA has not been accused of wrongdoing. Whether the company has sufficient revenue streams to defeat a pyramid challenge — if one emerges — is unclear. Also unclear is the number of affiliates who signed up for free and then opted for the “PRO” data-entry module.

    What is clear is that DNA knows the famous Emma Lazarus sonnet, “The New Colossus,” which is mounted on the pedestal of the Statue of Liberty. The company has its own take on it:

    “Give D.N.A. your MLM tired, your MLM poor, your MLM people who are sick and tired of being sick and tired, your huddled masses yearning to breathe free, the wretched refuse of your teeming shore,” DNA said in its email to members. “Send all of these, all who could not make it where they were, the homeless, tempest-tossed to D.N.A. as we lift our golden opportunity for free to all.”

    Another MLM company in the license-plate recording business — Narc That Car — is the subject of an inquiry by the Better Business Bureau in Dallas to substantiate advertising claims and determine if the company is using a pyramid model to pay members.

    The BBB now notes that Narc That Car is using the name “Crowd Sourcing International” — or “CSI” for short.

    Other names associated with Narc That Car include Narc Technologies Inc. and National Automotive Record Centre Inc.

  • Narc That Car’s ‘F’ Rating From Better Business Bureau Unchanged; BBB Says It Asked For ‘Comprehensive’ Client List To Determine If ‘Bona Fide Product With A True Market Value’ Exists

    Narc That Car (NTC) told the Better Business Bureau in Dallas that it would take a “few weeks” to respond to the BBB’s request to provide the organization a “comprehensive list of third-party clients,” the BBB said today on its website.

    The information was requested from NTC March 3 in an effort “to determine if the company is selling a bona fide product with a true market value,” the BBB reported.

    The BBB opened an inquiry into NTC Jan. 18 to determine whether NTC was “functioning as a pyramid promotional scheme.” BBB lowered NTC’s rating to “F” — the worst possible score on the BBB’s 14-step rating scale — earlier this month.

    Meanwhile, the BB said it also asked NTC Jan. 18 to “substantiate some claims made in its advertising.”

    Two months later, the advertising inquiry remains open, the BBB noted.

    Some NTC affiliates said last week that NTC was changing its name to Crowd Sourcing International — or CSI for short. The name-change announcement was made a week after the BBB issued the “F.”

    Read the updated BBB report on NTC.

  • SPECIAL REPORT: License-Plate Database Populated By Narc That Car Affiliates Will Be Used To Locate People; Firm Changing Name To ‘Crowd Sourcing International’; VP Rene Couch To Lay Out ‘Vision’

    UPDATED 5:14 P.M. EDT (U.S.A.) The database being built by affiliates of Narc That Car (NTC) will not be used solely for the purpose of locating cars for seizure by the repo man, according to a recording of a March 11 conference call by the company.

    The database, according to the recording, also is envisioned as a means of locating people, meaning it could be used to develop a data map that can plot the movement of citizens by tracking sightings of the license plates of their cars. The announcement of NTC’s plans may trigger even more concern about privacy and legal issues because citizens may not know their plate numbers are being recorded by a private business and entered in a database that tracks movement of cars.

    NTC does not publish a list of data clients. The company says it is expanding internationally, which raises the possibility that overseas data clients could track the movement of U.S. citizens, as well as citizens of other countries. Meanwhile, NTC provides only threadbare details about its management team while collecting millions of dollars from participants.

    Absent transparent controls, such a data tool conceivably could be used by spy agencies and secret clients, nationally and internationally, as a means of monitoring the behavioral patterns of individuals, including persons who hold sensitive jobs in government, science and industry, as well as the behavioral patterns of individuals such as politicians, candidates for offices, judges and their family members — and people of all stripes, regardless of occupation.

    NTC does not describe how it screens data clients, and also has announced a new name change — the third name the company will use this year alone.

    “What we want to become is the biggest company in the world for locating one individual item,” a speaker on the call said. It is believed the speaker was CEO William Forester.

    “That could be a car, boat, person, child — anything you could possibly imagine,” the speaker said. “That’s what we’re building this database for.”

    No Paid Clients From Law Enforcement

    The speaker confirmed that NTC has no paying clients from law enforcement, saying the company would provide data to police agencies “for free” as a “service to the community.”

    “We’re not charging local law enforcement; law enforcement — any law enforcement — is not a customer of ours,” the speaker said. The confirmation that NTC had no paid law-enforcement clients leads to questions about the company’s ability to attract clients outside of law enforcement in sufficient quantity to mute concerns about how it pays affiliates and whether the firm was using a pyramid or Ponzi model to pay participants who harvest license-plate data.

    The confirmation also destroyed claims from individual NTC affiliates that the company had an existing stable of law enforcement clients such as the FBI, the U.S. Department of Homeland Security and the military — and was part of the federally operated AMBER Alert program.

    Such claims appeared in promoters’ ads for weeks, leading to questions about whether NTC had come into possession of money based on false, misleading or confusing claims by its army of promoters — and whether NTC’s own vague claims led to the dubious claims of its affiliates.

    The speaker said NTC had “over 34,000” members, was expanding “very, very rapidly” and had paid out “over several million dollars” in bonuses and commissions. He added that the company was integrated with Code Amber.

    Code Amber is an entity that publishes AMBER Alerts and makes available a website ticker for others to publicize alerts, but is not the AMBER Alert program itself. The AMBER Alert program is administered by the U.S. Department of Justice and the National Center for Missing & Exploited Children, both of which said last month that they are not affiliated with NTC, despite the claims of promoters.

    Read a Feb. 3 story on the Justice Department’s denial that AMBER Alert was affiliated with the NTC multilevel-marketing program.

    Read a Feb. 4 story on the National Center for Missing & Exploited Children’s denial that the secondary AMBER Alert program was affiliated with Narc That Car.

    Read a Feb. 16 story about Narc That Car removing a reference to AMBER Alert in a video promotion after the denials by the Justice Department and the National Center for Missing & Exploited Children.

    Read a Feb. 9 opinion by the mathematician “Entertained,” who said the NTC system actually might be harmful if employed in the context of AMBER Alert.

    Name Change

    An Ohio man who promotes NTC on a Blog known as Cash For Car Plates announced the name change on his Blog last week.

    “Narc Technologies/Narc That Car is now Crowd Sourcing International,” wrote Ajamu Kafele.

    No announcement of a name change appears on NTC’s website.

    But an NTC audio (the source of the quotes above) is accessible from a website titled CrowdSourcingWealth.com operated by Kafele, who uses the nickname “Jah” to promote the company. The audio, which Kafele described as an excerpt of remarks by the “CEO,” suggests the name change is official and that NTC will begin to use the initials CSI.

    Indeed, a speaker says in the call, “We’re gonna change our name to Crowd Sourcing International — that’s right, for short, CSI.”

    The CrowdSourcingWealth.com domain was registered in Kafele’s name March 12, one day after the NTC conference call. A similar domain name that references NTC — CrowdSourcingPower.com — was registered in California Jan. 27. Like Kafele’s domain, the CrowdSourcingPower domain appears to be an NTC affiliate site that is a work-in-progress.

    NTC appears to have arrived at the conclusion that tying the company’s brand to the catch phrase crowdsourcing — which describes a method of accomplishing a task using large numbers of people and is controversial as an economic and scientific approach because it may drive down wages and lead to flawed and uneven results — would resonate with NTC members.

    “The main goal of NarcThatCar is to us (sic) the Power of CrowdSourcing to develop the largest database of it’s (sic) kind,” the CrowdSourcingPower.com site says. “Working together with Amber Alert and other organizations we can help to locate the known vehicles that may be involved in the abduction of children.”

    “CSI” is an acronym used by law enforcement that stands for “Crime Scene Investigation.” It  also is the title of a crime drama on the CBS television network. If the name change is official, Crowd Sourcing International will become the third name NTC and its corporate parent have operated under this year.

    The use of the CSI name as an acronym also could set the stage for NTC affiliates again to leech off the brands of famous entities by tying NTC to companies or entities that have no affiliation with the firm.

    NTC affiliates have demonstrated a desire to link the program to the names or the intellectual property of famous entities, including government entities. At least one NTC affiliate registered a domain titled AmberAlertHelp. org, using it as an affiliate site for NTC. Another affiliate used a takeoff of the ToysRUs brand to promote NTC.

    Kafele has recorded check-waving videos to promote NTC and has said repping for the firm was like working for the U.S. Census Bureau.

    The announcement about the name change, Kafele said, was based on a “company wide” announcement NTC made during a March 11 conference call. Why the announcement does not appear on the NTC website was not immediately clear.

    Company VP To Explain Vision

    Meanwhile, NTC has identified Rene Couch as its vice president of marketing. No biographical

    Narc That Car says VP Rene Couch will share his vision for the company.

    information on Couch was provided on NTC’s website, which said Couch will “share his vision” of the company at a meeting March 23 in Oklahoma City. The audio accessible from Kafele’s website includes comments from a male speaker who used the name Rene.

    A man by the same name with the middle initial of “L” was charged civilly by the Arizona Corporation Commission (ACC) with selling unregistered securities and misappropriating investors’ funds in a complex case involving real-estate promissory notes.

    It is unclear if NTC’s Rene Couch is the Rene L. Couch referenced in the ACC complaint.

    A call to NTC by the PP Blog was answered by an auto-attendant. A message said the office was closed. There was not an option for a caller to leave a message. The Blog verified there was no option to leave a message by placing a second call to the number. As was the case with the first call, the auto-attendant simply hung up.

    In 2005, after a finding that Rene L. Couch and entities he controlled had made “untrue statements or misleading omissions of material facts, and or . . . [engaged] in transactions, practices or courses of business which operate or would operate as a fraud or deceit upon investors,” ACC issued an order to cease and desist from unlawful conduct.

    Rene L. Couch and the entities further were ordered to disgorge “$549,085 plus interest at the rate of 10% per annum” to investors. In filings in the case, Rene L. Couch was described as the owner of a “personal nutritional supplement business known as Infinity 2.” Rene L. Couch consented to the order, according to case filings.

    Rene L. Couch was accused in the Arizona case of using investor funds in the real-estate venture for “various undisclosed purposes” and diverting investor funds to the Infinity 2 supplement business. Infinity 2 was described in documents external to the case as a multilevel-marketing company.

    The filings in the ACC case are public records.

    Other Arizona public records show that Rene L. Couch was a party in a Family Court dispute in Maricopa County over back child support and unreimbursed medical expenses between April 1, 2006 and May 31, 2009. Records published on an Arizona court site show that one of the parties was ordered to pay $65,895 in back support, plus an additional $8,472 in unreimbursed expenses.

    Repayment terms in the support case were set at $550 a month, according to records. The party ordered to pay the back support was not clear from court filings, and the case still appears to be in litigation. The PP Blog was unable to contact NTC to clarify whether the Rene Couch referenced as its vice president was the Rene L. Couch referenced in the Arizona documents.

    In February, NBC-5 of Dallas/Fort Worth reported it repeatedly was unable to reach NTC by telephone to answer questions for a story.

    “Repeatedly, NBCDFW worked through a phone tree, only to reach a recording that said, ‘Sorry, this mailbox is full and cannot accept any more recordings. Thank you for using the voice mail system. Goodbye,” the station reported of its efforts to navigate NTC’s phone tree.

    NBC-5 further reported that it sent a reporter to the company’s office, and was met by a man who identified himself as the operations manager.

    “He said company phones are busy because Narc Technologies has more than 20,000 participants,” the station reported.  “He declined to answer any other questions and said the company’s CEO would call us back, but we have received no return calls.”

    Timing Of Name-Change Announcement

    The timing of the name-change announcement coincides with a negative rating NTC received from the Better Business Bureau. The BBB branch in Dallas gave Narc That Car a rating of “F” on March 4. The “F” rating is the BBB’s lowest on a 14-point scale that begins with “A+” as the highest possible score. The announcement of the name change occurred March 11, a week after the BBB issued the company an “F.”

    Three versions of domains using the phrase CrowdSourcingInternational — a .com version, a .net version and a .org version — were registered behind a proxy Feb. 4. All three domains resolve to a parked page that shows advertisements.

    It was not immediately clear if the domains are connected to NarcThatCar. If they are, the domains were registered 17 days after the BBB opened an inquiry into Narc That Car amid pyramid concerns. On the previous day — Feb. 3 — the district attorney of Henderson County, Texas, also opened an inquiry. In a statement last month, the district attorney said he was consulting with Texas Attorney General Greg Abbott in the case.

    Less than a month earlier, on Jan. 12, a corporation named National Automotive Record Centre Inc. filed papers to incorporate in Nevada. Kafele produced a YouTube video March 1 that showed affiliate payments from National Automotive Record Centre Inc. for NTC earnings.

    An earlier video by Kafele showed a payment coming from Narc Technologies Inc., another company associated with the NTC brand. Both videos were made private on YouTube after the PP Blog reported that Kafele claimed in the video that working for NTC was like working for the U.S. Census Bureau, a division of the U.S. Department of Commerce.

    NTC is not a government entity. Its affiliates are deemed “independent consultants” by the company. Regardless, advertisements by NTC promoters have implied or stated directly that NTC was associated with the government, including the federally operated AMBER Alert program and even the U.S. Department of Homeland Security.

    Kafele was toiling with NTC critics on Scam.com a day after the name-change announcement. Among other things, he asserted that “Whip,” a poster on the PP Blog, and PP were one in the same.

    The claim is false, but follows a general pattern of claims about the PP Blog, which frequently becomes the target of fanciful theories and criticism from supporters of companies the Blog is writing about.

    The Ohio Supreme Court ruled in 2006 that Kafele had engaged in the unauthorized practice of law in a banking and mortgage-foreclosure case involving a third party, and assessed him a $1,000 civil penalty. Kafele and others have made sweeping statements that license-plate numbers are “public information” available for the taking to be entered by affiliates in the NTC database.

    Kafele produced a video of cars parked at a supermarket in Ohio, publishing the video on YouTube.

    “This is how simple this business is, folks,” he said in the video, as a camera panned around the Giant Eagle parking lot and captured one car after another in video frames.

    “I’m not even going to talk to anybody,” he said. He noted that “I’m just going to jot down some public information of the license plates. That’s the way this works.”

    At Scam.com, Kafele also suggested that the PP Blog “lied about our company not being affiliated with Code Amber, in an attempt to discredit us.”

    That claim, too, is untrue. The PP Blog never asserted NTC had no relationship with Code Amber. The Blog reported that the U.S. Department of Justice denied that the federally managed AMBER Alert program, which NTC referenced in a promotional video, had any affiliation with NTC.

    NTC removed the AMBER Alert reference from the video after the Justice Department’s denial.

    Kafele also has defended NTC by attacking the credibility of the BBB and dismissing critics as “naysayers” and “haters.”

    The PP Blog reads Scam.com, but does not post there — under any identity. The Blog even has been called a scam on Scam.com by a poster who was banned from the Blog for abusing its Comments function and, later, sending dozens of communications under multiple identities that were designed to harass the Blog and probe its software systems for vulnerabilities.

    The poster, who was banned from Scam.com for posting under multiple identities, later threatened to sue the PP Blog.